Episodes
334
Nov. 16, 2023
Demand Acceleration Through Consumer Insights with PepsiCo's Kate Garner
It’s women's month on the CPG Guys. Every year in November we feature only female executives, startup founders and leaders from CPG brands and retail on the podcast. This is episode four for the CPG Guys women’s month 2023. We’re happy to be formal sponsors of NextUp whose mission is to advance all women in business. We are giving away memberships to this prestigious network and organization so drop us a line at contact@cpgguys.com to learn more and take advantage of what NextUp has to offer. ...
333
Nov. 11, 2023
Leadership in Convenience Retail with PepsiCo's Marla Daudelin
It’s women's month on the CPG Guys. Every year in November we feature only female executives, startup founders and leaders from CPG brands and retail on the podcast. This is episode four for the CPG Guys women’s month 2023. We’re happy to be formal sponsors of NextUp whose mission is to advance all women in business. We are giving away memberships to this prestigious network and organization so drop us a line at contact@cpgguys.com to learn more and take advantage of what NextUp has to offer. ...
Guest: Marla Daudelin
332
Nov. 8, 2023
Innovatively Marketing Venerable Brands with Tropicana Brands Group's Monica McGurk
It’s women's month on the CPG Guys. Every year in November we feature only female executives, startup founders and leaders from CPG brands and retail on the podcast. This is episode three for the CPG Guys women’s month 2023. We’re happy to be formal sponsors of NextUp whose mission is to advance all women in business. We are giving away memberships to this prestigious network and organization so drop us a line at contact@cpgguys.com to learn more and take advantage of what NextUp has to offer. ...
331
Nov. 4, 2023
Omnichannel Digital Leadership with Ahold Delhaize's Tonya Herring
It’s women's month on the CPGGGUYS. Every year in November we feature only female executives, startup founders and leaders from CPG brands and retail on the podcast. This is episode one for the cpg guys women’s month 2023. We’re happy to be formal sponsors of NextUp whose mission is to advance all women in business. We are giving away memberships to this prestigious network and organization so drop us a line at contact@cpgguys.com to learn more and take advantage of what NextUp has to offer. T...
330
Nov. 1, 2023
Pursuing a Latticed Career with Coca-Cola’s Dagmar Boggs
It’s women's month on the CPGGGUYS. Every year in November we feature only female executives, startup founders and leaders from CPG brands and retail on the podcast. This is episode one for the cpg guys women’s month 2023. We’re happy to be formal sponsors of NextUp whose mission is to advance all women in business. We are giving away memberships to this prestigious network and organization so drop us a line at contact@cpgguys.com to learn more and take advantage of what NextUp has to offer. The...
329
Oct. 28, 2023
Generating Insights from Consumer Reviews Through AI Tools with Yogi’s Gautam Kanumuru
The CPGGUYS are joined in this episode by Gautam Kanumuru, founder & CEO of Yogi - who graduated UVA in Computer science and engineering. Then he worked for NASA as a Data and Policy Analysis Intern in the Commercial Spaceflight Development Division. Then it was microsoft and ai through roles at clarke.ai and founded Yogi in 2018. Who is Yogi? Here’s what Yogi says - “Tap into what actual consumers really think, straight from their product reviews and ratings. Created exclusively for consumer br...
328
Oct. 25, 2023
Retail Media Evolution with Walmart Connect’s Ryan Mayward
The CPGGUYS are joined in this episode by .......Yes, we have for a repeat visit none other than Ryan Mayward who is Walmart Connect’s Senior Vice President of Retail Media Sales. He is responsible for leading the sales organization for Walmart Connect. His team partners with large and small Suppliers, Marketplace sellers, agencies, and API partners. Follow Ryan Mayward on LinkedIn : https://www.linkedin.com/in/ryan-mayward-b67458/ Follow Walmart connect on Linkedin : https://www.linkedin.com...
327
Oct. 21, 2023
Mobile Platform Leadership in an Omnichannel World with InMobi’s Kunal Nagpal
The CPG Guys are joined by Kunal Nagpal, who serves as Chief Business Officer at InMobi, responsible for global business strategy, product management, enterprise partnerships and client success on the sell side. InMobi Exchange is a marketplace for buying and selling advertisements across apps that work with InMobi and Meson, a true publisher-first mediation platform was launched in 2022. Under Nagpal’s leadership, InMobi Exchange became the second largest in-app exchange platform in the industr...
Guest: Kunal Nagpal
326
Oct. 18, 2023
Omnichannel Retail with SpartanNash's Matt Van Gilder
The CPG Guys are joined in this episode by Matt Van Gilder, director of ecommerce and digital experiences at SpartanNash. Follow Matt Van Gilder on LinkedIn at : https://www.linkedin.com/in/matthewvangilder/ Follow SpartanNash on LinkedIn at: https://www.linkedin.com/company/spartannash/ Follow SpartanNash online at: https://www.spartannash.com/ This episode was recorded live at Las Vegas during groceyshop while Matt was visiting the conference. Matt answers these topics : Spartan Nash ...
Oct. 14, 2023
Building Consumer Loyalty Through Mobile Platforms with Ibotta's Chris Jensen
The CPG Guys are joined in this episode by Chris Jensen, CRO of mobile loyalty rewards program Ibotta., a free cash back rewards web and mobile app that gives you real cash for everyday purchases when you shop. Ibotta provides thousands of ways for consumers to earn cash on their purchases by partnering with more than 2,700 brands and retailers. Ibotta also powers rewards programs for top retailers and makes its offer content available on a number of leading websites and apps through the Ibotta ...
Guest: Chris Jensen
324
Oct. 11, 2023
Neutral Retail Media Measurement with Incremental's Dave Pollet and Skye Frontier
The CPG Guys are joined by Dave Pollet, CEO and Skye Frontier, Chief Growth Officer for Incremental which helps brands unlock incremental growth through cross-channel predictive analytics with the Science of More. This episode is sponsored by Incremental. Follow Dave on LinkedIn at: https://www.linkedin.com/in/davidpollet/ Follow Skye on LinkedIn at: https://www.linkedin.com/in/skyefrontier/ Follow Incremenetal on LinkedIn at: https://www.linkedin.com/company/incrementalinc/ Follow Incremental...
Guests: David Pollet , Skye Frontier
323
Oct. 7, 2023
eCommerce Insights & Analytics with Mondelez's Alister Greenwood
The CPG Guys are joined by Alister Greenwood, Global Head of eCommerce Analytics & Insights at Mondelez International. Follow Alister on LinkedIn at: https://www.linkedin.com/in/alister-greenwood-2363b915/ Follow Mondelez on LinkedIn at: https://www.linkedin.com/company/mondelezinternational/ Follow Mondelez online at: https://www.mondelezinternational.com Alister answers the following questions: In the age of omnichannel, is the marketing funnel still applicable? How can brands create a s...
Guest: Alister Greenwood
Oct. 4, 2023
Its All Artificial Intelligence aka AI with WorldQuant Predictive’s Rebecca Matthew & Dr. Thiam Lee
The CPG Guys are joined by Rebecca Mathew & Dr. Thiam Lee from WorldQuant Predictive. Follow Rebecca Mathew at : https://www.linkedin.com/in/rebeccamathew/ Follow Dr. Thiam Lee at : https://www.linkedin.com/in/thiam-l-3125001/ Follow World quant predictive at : https://www.linkedin.com/company/worldquant-predictive/ They answer the following questions : 1. Rebecca, the word is everywhere - everyone says words like generative AI, there’s predictive AI, there’s chat GPT. Decompose the word AI fo...
Guests: Rebecca Mathew , Thiam Lee
321
Sept. 30, 2023
Talking Sustainability with NielsenIQ's Jim Presley
The CPG Guys are joined by Jim Presley, General Manager / SVP Total Wellness and Sustainability at NielsenIQ. Follow Jim on LinkedIn at: https://www.linkedin.com/in/jim-presley-0a17a55/ Follow NielsenIQ on LinkedIn at: https://www.linkedin.com/company/nielseniq/ Follow Nielsen IQ online at: https://nielseniq.com/global/en/ Jim answers the following questions: Jim, your career spans the likes of Numerator, Altria & Catalina. Heading total wellness & sustainability for NIQ is a journey youre...
320
Sept. 29, 2023
Groceryshop '23 Recap with Allume Group's Andrea K. Leigh & Melissa Ardavany
PVSB is joined in this episode by Allume Group's CEO Andrea K. Leigh & VP of Operations Melissa Ardavany as they recap the recent 2023 Groceryshop industry event. Follow Andrea on LinkedIn at: https://www.linkedin.com/in/andreakleigh/ Follow Melissa on LinkedIn at: https://www.linkedin.com/in/melissa-ardavany/ Follow Allume Group on LinkedIn at: https://www.linkedin.com/company/allumegroup/ Follow Allume Group online at: http://allumegroup.com CPG Guys Website: http://CPGguys.com FMCG Guys Web...
Guests: Andrea Leigh , Melissa Ardavany
319
Sept. 27, 2023
Global eCommerce Models with Nestlé's Neel Arora
The CPG Guys are joined by Neel Arora, Global Head of eCommerce at Nestlé, the world's largest food & beverage consumer goods manufacturer. Follow Neel on LinkedIn at: https://www.linkedin.com/in/neel-arora-60912130/ Follow Nestlé on LinkedIn at: https://www.linkedin.com/company/nestle-s-a-/ Follow Nestlé online at: https://www.nestle.com/ Listen to Neel's colleague Veeral Shah on the CPG Guys at: http://cpgguys.com/veeralshah Neel answers the following questions: How are you thinking abo...
318
Sept. 23, 2023
Engaging Consumers through Last Mile Delivery with Shipt’s Katie Stratton
The CPG Guys are joined by Katie Stratton, Chief Growth Officer at Shipt which provides personal shopping and delivery and is available to 80% of households in more than 5,000 U.S. cities. Follow Katie Stratton on LinkedIn at: https://www.linkedin.com/in/katieserkinstratton Follow Shipt on LinkedIn at: https://www.linkedin.com/company/shipt/ Follow Shipt online at: http://shipt.com Katie answers the following questions: Can you tell us about your journey to becoming the Chief Growth Office...
Guest: Katie Stratton
317
Sept. 18, 2023
Retail Media Innovation & Standardization with Sam’s Club MAP’s Lex Josephs
The CPG Guys are joined by Lex Josephs, VP/GM of Sam's Club Member Access Platform, the retail media division of Sam's Club, a unit of Walmart. MAP’s mission is to provide the most valuable and additive ads experience to our member. It's our member-first approach that differentiates us, along with the combination of our platform, our products, our people, our processes, and our first-party data. Follow Lex Josephs on LinkedIn at: https://www.linkedin.com/in/alexis-lex-josephs-b448634/ Follow Sa...
Guest: Lex Josephs
316
Sept. 16, 2023
Amazon Accelerate Recap with Allume Group's Andrea K. Leigh
PVSB and Fresh Four Co-Host Andrea K. Leigh, CEO of Allume Group, recap their impressions of the 2023 Amazon Accelerate Sellers Conference. Follow Andrea K. Leigh on LinkedIn at: https://www.linkedin.com/in/andreakleigh/ Follow Allume Group on LinkedIn at: https://www.linkedin.com/company/allumegroup/ Follow Allume Group online at: http://allumegroup.com CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com CPG Scoop Website: http://CPGscoop.com NextUp Website: http://Nex...
Guest: Andrea Leigh
315
Sept. 13, 2023
Advertising to Rural Customers with Dollar General's Molly Hjelm
The CPG Guys are joined in this episode by Molly Hjelm, Head of Ad Sales at Dollar General Media Network, the retail media division of Dollar General. Follow Molly Hjelm on LinkedIn at: https://www.linkedin.com/in/mollyhjelm/ Follow Dollar General on LinkedIn at: https://www.linkedin.com/company/dollar-general/ Follow DGMN online at: https://www.dgmedianetwork.com/ Molly answers these questions: 1) Would you please highlight a few of the pivotal roles that you think most helped prepare you fo...
314
Sept. 9, 2023
Digital Influence in the Omnichannel World with Coca-Cola's Walid Benchama
The CPG Guys are joined in this episode by Walid Benchama, Global Director of Shopper & Channel Insights at the Coca-Cola Company, Follow Walid Benchama on LinkedIn at: https://www.linkedin.com/in/oualidbenchama Follow Coca-Cola on LinkedIn at: https://www.linkedin.com/company/the-coca-cola-company/ Follow Coca-Cola online at: https://www.coca-colacompany.com/ Walid answers these questions: 1) Walid, your career journeys crosses countries and has both brand management and insights. Take us th...
Guest: Walid Benchama
313
Sept. 6, 2023
A Big Gulp of Retail Media with 7-Eleven's Ben Tienor
The CPG Guys are joined in this episode by Ben Tienor, Director of Gulp Media Network, the Retail Media division of 7-Eleven which is the world's largest convenience retailer with over 13,000 corporately-owned and franchised stores in North America.
312
Aug. 30, 2023
Premium Retail Media with John Lewis Partnership's Tom Langley
This episode was originally published on our sister podcast The FMCG Guys and features Tom Langley, head of retail media for John Lewis Partnership with includes the John Lewis department stores and Waitrose supermarkets. Follow Tom Langley on LinkedIn at: https://www.linkedin.com/in/tom-langley01/ Follow John Lewis Partnership on LinkedIn at: https://www.linkedin.com/company/john-lewis-partnership/ Follow JLP Retail Media online at: https://waitrose.frontify.com/public CPG Guys Website: http:/...
311
Aug. 26, 2023
Building Consumer Loyalty Through Mobile Platforms with Ibotta's Bryan Leach
The CPG Guys are joined in this episode by Bryan Leach, founder and CEO of mobile loyalty rewards program Ibotta., a free cash back rewards web and mobile app that gives you real cash for everyday purchases when you shop. Ibotta provides thousands of ways for consumers to earn cash on their purchases by partnering with more than 2,700 brands and retailers. Ibotta also powers rewards programs for top retailers and makes its offer content available on a number of leading websites and apps through ...