The place to talk retail media and consumer insights!
The CPG Guys

Episodes

370
April 6, 2024

Retail Media Operations with iOPEX’s Naga Chakavarthy and Aperiam Ventures Joe Zawadzki

In this episode, the CPG Guys spoke with Naga Chakravarthy, CDO of iOPEX and their partner Joe Zawadzki, general partner at AperiamVventures. This episode is sponsored by iOPEX Follow Naga on LinkedIn at: https://www.linkedin.com/in/acnaga/ Follow iOPEX on LinkedIn at: https://www.linkedin.com/company/iopex-technologies/ Follow iOPEX online at: https://www.iopex.com/ Follow Joe Zawadzki at : https://www.linkedin.com/in/jzawadzki/ CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://...
369
April 1, 2024

Standardization & Transparency in Retail Media with CVS Health's Parbinder Dhariwal

In this episode, the CPG Guys spoke with Parbinder Dhariwal, VP/CM of CVS Media Exchange, the Retail Media arm of CVS Health. This conversation transpired at RampUp, the data collaboration conference hosted by LiveRamp. Follow Parbinder Dhariwal on LinkedIn at: https://www.linkedin.com/in/parbinderdhariwal/ Follow CVS Media Exchange on LinkedIn at: https://www.linkedin.com/company/cvsmediaexchange/ Follow CVS Media Exchange online at: https://www.cvsmediaexchange.com/ CPG Guys Website: http://...
368
March 30, 2024

Modern Trade Promotion Management With Vividly's Nikki McNeil

The CPG Guys are joined in this episode by Nikki McNeil, the co-founder of Vividly to discuss a more modern approach to one of the thorniest issues facing the CPG industry today - trade spend management. Vividly's solution helps fast growing brands streamline their trade management, reduce the time and effort spent reconciling deductions and give them an accurate single source of truth to enable more effective measurement and allocation of trade dollars. Follow Nikki McNeil on LinkedIn at: http...
368
March 27, 2024

The Fundamentals of eCommerce with Jelmar's Valeria Shumaker

The CPG Guys are joined in this episode by Valeria Shumaker, Director of eCommerce at Jelmar LLC, manufacturer of CLR & Tarn-X brands. Follow Valeria Shumaker on LinkedIn at: https://www.linkedin.com/in/valeriashumaker/ Follow Jelmar on LinkedIn at: https://www.linkedin.com/company/jelmar/ Follow Jelmar online at: https://clrbrands.com/ Valeria answers these questions: Please walk us through pivotal roles in your professional career that have served you in preparing for your current role a...
367
March 25, 2024

Shoptalk 2024 Recap

The CPG Guys are joined by Justin Honaman, Host of the ContentCast podcast and Head of Worldwide CPG & Retail Go-To-Market at Amazon Web Services as they recap the key themes discussed at the 2024 Shoptalk Conference which took place in Las Vegas Sept 17-20, 2024. Follow Justin Honaman on LinkedIn at: https://www.linkedin.com/in/justinhonaman Follow The Contendercast podcast at: https://podcasts.apple.com/us/podcast/contendercast-with-justin-honaman/id1253179 CPG Guys Website: http://CPGguys.c...
365
March 20, 2024

Disruptive Retail Media with Hy-Vee's Kayla Winstead

The CPG Guys are joined in this episode by Kayla Winstead, VP of Retail Media at Hy-Vee, the Iowa-based grocery retailer with over 280 large-format grocery stores in 8 states. Hy-Vee's Retail Media Platform in known as Red Media. Follow Kayla Winstead on LinkedIn at: https://www.linkedin.com/in/kaylabasart/ Follow Hy-Vee on LinkedIn at: https://www.linkedin.com/company/hy-vee/ Follow Hy-Vee Red Media online at: https://www.hredmedia.com/ Kayla answers these questions: Let’s start with a loo...
Guests: Kayla Winstead , Kayla
364
March 16, 2024

Talking Technology with FMI's Doug Baker

The CPG Guys are joined in this episode by DOug Baker, VP of Industry Relations at the Food Marketing Institute. As the food industry association, FMI works with and on behalf of the entire industry to advance a safer, healthier and more efficient consumer food supply. FMI is a champion for the food industry and the issues that make a difference to our members’ fundamental mission of feeding and enriching society. The reach and impact of our work is extensive, ultimately touching the lives of ov...
363
March 13, 2024

Affordable Last Mile Groceries Delivery with Buncha's Bharat Pulgam

The CPG Guys are joined in this episodee by Bharat Pulgam, Founder & CEO of Buncha, a last-mile technology company that uses W2 shoppers and refrigerated vehicles to provide best in class service. With a unique batching system, Buncha is able to work with retailers to maximize deliveries in a reliable and efficient manner. What sets Buncha apart is commitment to quality, ensuring customer satisfaction in every interaction. This episode is sponsored by Buncha. Follow Bharat Pulgam on LinkedIn a...
362
March 9, 2024

Command Your Brand with PriceSpider’s Brett Banner & Rae Guimond

We are partnering on today’s episode with Pricespider, who helps the world’s brands, big and small, to enrich the consumer journey and build long-lasting relationships with their shoppers, resulting in more revenue and higher profit margins. The CPG Guys are joined in this episode by SVP of strategy & Director of strategy for PriceSpider - Brett Banner & Rae Guimond. Follow Brett on LinkedIn at: https://www.linkedin.com/in/brettbanner/ Follow Rae on Linkedin at : https://www.linkedin.com/i...
361
March 6, 2024

Experiential Media with Recess’ Jack Shannon

The CPG Guys are joined in this episode by Jack Shannon - co founder and CEO of Recess.io, a brand activation platform focused on omnichannel sampling. This episode is sponsored by Recess. Follow Jack on LinkedIn at: https://www.linkedin.com/in/shannonjack/ Follow Recess on LinkedIn at: https://www.linkedin.com/company/recess-inc-/ Follow Recess online at: https://www.recess.is/ Jack answers these questions : 1. Would you walk our audience through your own experience in this space and how you...
360
Feb. 28, 2024

Using Science to Do Good with Consumer Reports’ Former Chief Scientific Officer James Dickerson

The CPG Guys are joined in this episode by James H. Dickerson, PhD, former Chief Scientific Officer at Consumer Reports. Follow James on LinkedIn at: https://www.linkedin.com/in/james-h-dickerson-phd/ James answers these questions: Would you walk our audience through some of the pivotal professional experiences in your career that have led you to AMTIL? Can you share your most memorable experience during your tenure as Chief Scientific Officer at Consumer Reports? How did you navigat...
359
Feb. 24, 2024

The Power of Clean Rooms As An Identity Solution with LiveRamp's Daniella Harkins

The CPG Guys welcome Daniella Harkins from LiveRamp to discuss the clean room revolution in identity - for both company-company and internal data connectivity. We specifically focus on LiveRamp's recent acquisition of clean room specialist Habu and what that means for the future of identity-driven marketing. LiveRamp enables companies and their partners to better connect, control, and activate data to transform customer experiences and generate more valuable business outcomes. This episode is s...
358
Feb. 17, 2024

Serial Entrepreneurism with Happy’s Craig Dubitsky

The CPG Guys are joined by Craig Dubitsky, a serial entrepreneur who created Eis Lip Blam, Hello oral care products and now happy Coffee (along with actor Robert Downey Jr.) Follow Craig on LinkedIn at: https://www.linkedin.com/in/craig-dubitsky Follow happy on LinkedIn at: https://www.linkedin.com/company/we-are-happy-products/ Follow happy online at: https://www.happyproducts.com/ We ask Craig these questions: Why don’t we start with when did the entrepreneurial spirit first take hold in...
357
Feb. 9, 2024

Retail Media Trends Survey with P2PI's Cyndi Loza

The CPG Guys welcome Cyndi Loza, Managing Editor - Member Content at Path to Purchase Institute, which offers consumer product marketing executives and brandmanagers a holistic, 360-degree view of the shopper journey. Follow Cyndi on LinkedIn at: https://www.linkedin.com/in/cyndiloza/ Follow Path to Purchase Institute on LinkedIn at: https://www.linkedin.com/company/the-path-to-purchase-institute/ Follow Stride consumer partners online at: https://p2pi.com/ Here's what we asked Cyndi: Let’s...
356
Feb. 3, 2024

Omnichannel Leadership with Cornell's Dan Hooker & Karan Girotra and Kellanova's Clare Galvão

The CPG Guys were joined for this episode by Karan Girotra, the Charles H. Dyson Family Professor of Management at Cornell University's SC Johnson School of Business, Dan Hooker, Senior Lecturer & Executive Education Program Director at the Cornell Johnson School plus Clare Galvão, Vice President of Customer & Channel Strategy at Kellanova. This episode is sponsored by The "Omnichannel Leadership Program" being hosted June 10-13, 2024 at the Cornell Tech campus in New York City. To learn more a...
355
Jan. 31, 2024

Handicapping Conferences & Industry Events

The CPG Guys review 11 major industry conferences & events to help our audience understand the attendee archetypes, subjects and format to help them make judicious decisions about investing in these open industry venues for collaboration. For a more comprehensive list of industry events with descriptions, timing, location and marketing sites, visit: https://docs.google.com/spreadsheets/d/15Yr5wQlc5Luhp-3IRCjvmFYiyvCEG_wV6e_-82V1FsA/edit?usp=sharing Events discussed: CES NRF Big Show ...
355
Jan. 27, 2024

Identity, Connectivity and Personalization With LiveRamp's Kevin Dunn

The CPG Guys welcome Kevin Dunn from LiveRamp to discuss the changing world f identity in personalized marketing, including LiveRamp's recent acquisition of clean room provider Habu. LiveRamp enables companies and their partners to better connect, control, and activate data to transform customer experiences and generate more valuable business outcomes. This episode is sponsored by LiveRamp. Follow Kevin Dunn on LinkedIn at :https://www.linkedin.com/in/kevdunn07/ Follow LiveRamp on LinkedIn at:...
354
Jan. 24, 2024

Building a Midwest Beverage Business with Top Note's Mary Pellettieri

The CPG Guys are joined in this episode by Mary Pellettieri, co-founder and CEO of La Pavia Beverage Inc., maker of the Top Note Tonics brand of mid-calorie soft drinks and mixers. This episode is sponsored by the Cornell Johnson Graduate School of Management "Omnichannel Leadership Program" which is taking place June 10-13, 2024 at Cornell Tech in New York City. To learn more about the program, visit: https://ecornell.cornell.edu/omnichannel-leadership-program/?utm_source=cpg+guys&utm_medium=p...
353
Jan. 20, 2024

Private Equity Market Condition for CPGs with Stride’s Sharon Fox

The CPG Guys welcome Sharon Fox, operating partner of Stride consumer partners. Stride Consumer partners is a private equity firm that specializes in partnering with talented and dynamic founders, entrepreneurs, and business leaders to build the next generation of great consumer brands. Follow Sharon on LinkedIn at: https://www.linkedin.com/in/sharon-fox-b979265/ Follow Stride consumer partners on LinkedIn at: https://www.linkedin.com/company/stride-consumer-partners/ Follow Stride consumer par...
352
Jan. 17, 2024

CES 2024 Recap - Retail Media Rules

Sri & PVSB recap the highlights of their tip to Las Vegas for CES 2024. This episode is sponsored by Cornell University's Johnson School of Business "Omnichannel Leadership Program" being held June 13-15 at Cornell Tech in New York City. Learn more about the program here: http://tinyurl.com/cornellomni Topics they cover include: CES established as THE place where Retail Media rules the conversation Walmart Keynote - AI-enhanced home - The world’s largest retailer shares plans for adapt...
351
Jan. 13, 2024

AI-Powered Automation for Operations with iOPEX's Shiva Ramani - did we say retail media ops?

The CPG Guys welcome Shiva Ramani, CEO at iOPEX Technologies, a new-generation business solutions provider offering optimized management and Automation services. Founded in 2009, the demand for their specialized optimization solutions has helped them grow to over 1,800 employees in ten years. But wait, they are actively the white label managed services provider for retail media publishers!!!! This episode is sponsored by IOPEX Technologies. Follow Shiva on LinkedIn at: https://www.linkedin.co...
350
Jan. 10, 2024

Sellers Stories from Amazon Accelerate

The CPG Guys’s PVSB and Fresh 4 co-host Andrea K. Leigh of Allume Group speak with 3 Amazon Sellers at the 2023 Amazon Accelerate Conference in Seattle Washington. They speak about how selling through Amazon’s 3P marketplace has helped them grow their businesses. Toyin Kolawole is the Founder & CEO of Iya Foods, which creates everyday foods with a touch of innovation using African superfoods for nourishment and extra flavor. Follow Toyin on LinkedIn at: https://www.linkedin.com/in/toyinkolawol...
349
Jan. 6, 2024

What's In Store For Retail Media Networks? A Conversation With STRATACACHE's Jonathan Rosen and Kevin Carbone

In this episode The CPG Guys are joined by Jonathan Rosen and Kevin Carbone from STRATACACHE to discuss both the future of retail media networks in the physical store and the "What's In Store For Retail Media Networks" event coming up on January 13 in New York City. Follow Jonathan online at: https://www.linkedin.com/in/jonathan-rosen-024b161/ Follow Kevin online at; https://www.linkedin.com/in/kevincarbone/ Follow STRATACACHE online at: https://www.linkedin.com/company/stratacache/ Follow PRN/...
348
Jan. 3, 2024

Affordable Wellness Merchandising with Walmart’s Vinima Shekhar

The CPGGUYS talk to Vinima Shekhar - Vice president of wellness at Walmart on new beginnings in wellness with a new year 2024 upon us. Most of us set health goals as our #1 priority - what does that mean for Walmart? Find that and more in this episode.... Follow Vinima on LinkedIn at: https://www.linkedin.com/in/vinima/ Follow Walmart on LinkedIn at: https://www.linkedin.com/company/walmart/ Follow Walmart online at: https://www.walmart.com/ Here's what we asked Vinima : Take us through yo...