Episodes

The CPG Guys , PVSB and Sri are joined in this episode by Wes Schroll, co-founder & CEO of Fetch, America's leading mobile consumer engagement platform with over 18 million monthly active users. This episode was recorded at the 2022 Groceryshop conference in Las Vegas, NV Follow Wes Schroll on LinkedIn at: https://www.linkedin.com/in/wes-schroll-98164418/ Follow Fetch on LinkedIn at: https://www.linkedin.com/company/fetch-rewards Follow Fetch online at: http://partners.fetchrewards.com Wes answe...

The CPG Guys , PVSB and Sri are joined in this episode by Rachel Marler, Chief Customer Officer of Haleon, the newly rebranded spinoff from GSK Consumer Healthcare. Haleon plc is a British multinational consumer healthcare company. It is the largest consumer healthcare business in the world, with brands including Sensodyne toothpaste, Panadol and Advil painkillers and Centrum vitamins. Follow Rachel Marler on LinkedIn at: https://www.linkedin.com/in/rachel-marler-rkm/ Follow Haleon LinkedIn at:...

The CPG Guys , PVSB and Sri are joined in this episode by Dan Hooker, Senior Lecturer at Cornell University's Johnson College of Business Follow Dan Hooker on LinkedIn at: https://www.linkedin.com/in/hookerdaniel/ Follow The Johnson College of Business on LinkedIn at: https://www.linkedin.com/school/cornelljohnsonmba/ Follow Cornell Executive Education at: https://www.linkedin.com/company/cornell-university-retail-programs/ Dan answers these questions: 1) Why do retailers market private label pr...

The CPG Guys , PVSB and Sri are joined in this episode by Aliya Ali, Director of Omnichannel Shopper Marketing at Johnson & Johnson & Risa Crandall, SVP CPG + BevAlc Head of Industry at Aki Technologies, an Inmar Intelligence company that empowers brands and retailers to reach people by targeting pivotal moments in the consumer journey with personalized advertising. This episode is sponsored by Aki Technologies. Follow Aliya Ali on LinkedIn at: https://www.linkedin.com/in/aliya-ali-3aa01244/ Fol...

The CPG Guys,, PVSB and Sri are joined in this episode by Dave Feinleib, Founder & CEO of It's Rapid, a platform that helps its clients scale content creation, while adhering to brand style guidelines that they have established. A special appearance by Bryan Gildenberg, host of The Gildenberg Omnicomment, is made in this episode.

The CPG Guys , PVSB and Sri are joined in this episode by Dan Perez, EVP at Epsilon, a global advertising and marketing technology company positioned at the center of Publicis Groupe. They connect advertisers with consumers to drive performance while respecting and protecting consumer privacy and client data. This episode is sponsored by Epsilon. Follow Dan Perez on LinkedIn at: https://www.linkedin.com/in/dan-perez-37b2395/ Schedule a strategy session with the Epsilon CPG team - https://calend...

The CPG Guys , PVSB and Sri are joined in this episode by Chris Haimbach, US Head of Sales, Commercial Strategy & Operations, Consumer Health Care at Bayer, a global enterprise with core competencies in the Life Science fields of health care and agriculture. Follow Chris Haimbach on LinkedIn at: https://www.linkedin.com/in/chris-haimbach-4bb7193/ Follow Bayer on LinkedIn at: https://www.linkedin.com/company/bayer/ Follow Bayer online at: https://www.bayer.com/en/us/bayer-united-states-of-america...

Bryan Gildenberg, host of the Gildenberg Omnicomment LinkedIn Video Series, joins Sri & PVSB for a conversation on rank punditry.

The CPG Guys , PVSB and Sri are joined in this episode by Chantal Templeton, GM of Mars Canada. With $40 billion in annual sales, Mars produces some of the world’s best-loved brands including DOVE®, EXTRA®, M&M’s®, MILKY WAY®, SNICKERS®, TWIX®, ORBIT®, PEDIGREE®, ROYAL CANIN®, SKITTLES®, WHISKAS®, COCOAVIA®, and 5™ Follow Chantal Templeton on LinkedIn at: https://www.linkedin.com/in/chantal-templeton-4a269012/ Follow Mars on LinkedIn at: https://www.linkedin.com/company/mars/ Follow Mars online...

The CPG Guys , Sri & PVSB , are joined in this episode by Guru Hariharan, founder & CEO of CommerceIQ, which leverages machine learning, analytics and automation holistically across supply chain, marketing and sales operations to accelerate brand growth with online retailers. Follow Guru on LinkedIn at: https://www.linkedin.com/in/gurushyam/ Follow CommerceIQ on LinkedIn at: https://www.linkedin.com/company/commerceiq/ Follow CommerceIQ online at: https://commerceiq.ai/ Guru answers the followin...

The CPG Guys , Sri & PVSB , are joined in this episode by Michael Schuh, VP of Kroger Precision Marketing Media Strategy for 84.51˚ & Alannah Pawlik, Sr Marketing Manager at Roku. 84.51˚ is a retail data science, insights and media company that helps the Kroger company, CPGs, agencies, publishers and affiliated partners create more personalized and valuable experiences for shoppers across the path to purchase. Powered by cutting edge science, they leverage 1st party retail data from nearly 1 of ...

The CPG Guys , PVSB and Sri are joined in this episode by Ryan Mayward, VP of Ad Sales at Instacart, the leading online grocery platform in North America. Instacart shoppers offer same-day delivery and pickup services to bring fresh groceries and everyday essentials to busy people and families across the U.S. and Canada. Follow Ryan Mayward on LinkedIn at: https://www.linkedin.com/in/ryan-mayward-b67458/ Follow Instacart on LinkedIn at: https://www.linkedin.com/company/instacart/ Follow Instacar...

The CPG Guys , PVSB and Sri are joined in this episode by Carolyn Brown, Head of Commerce Marketing at AB InBev, the world’s leading brewer including iconic brands like Budweiser, Corona and Stella Artois; multi-country brands Beck’s, Castle, Castle Light, Leffe and Hoegaarden; and local champions such as Aguila, Antarctica, Bud Light, Brahma, Cass, Chernigivske, Cristal, Harbin, Jupiler, Klinskoye, Michelob Ultra, Modelo Especial, Quilmes, Victoria, Sedrin, Sibirskaya Korona, and Skol. Follow C...

This episode explores 3 new content additions to the CPG Guys community. Each Tuesday, Jeff Malmad, Global Head of Commerce at Mindshare (a global media agency network of 10,000 people united by our desire to drive good growth) will be featured in “The Retail Media Minute” on the CPG Guys LinkedIn page. Jeff will highlight important issues related to driving success in retail media. On Thursdays, the CPG Guys LinkedIn page will feature The Gildenberg Omnicomment. Bryan Gildenberg, SVP of Commerc...

The CPG Guys , PVSB and Sri are joined in this episode by Francesca Hahn, VP of Digital Commerce & GM of DTC at Mondelēz International, the world's leading manufacturer of snacking foods. Follow Francesca Hahn on LinkedIn at: https://www.linkedin.com/in/francesca-hahn/ Follow Mondelēz International on LinkedIn at: https://www.linkedin.com/company/mondelezinternational/ Follow Mondelēz International online at: https://www.mondelezinternational.com/ Francesca answers these questions: 1) Your story...

The CPG Guys , PVSB and Sri are joined in this episode by Monica Belsito, Chief Marketing Officer at Lola, the first lifelong brand for reproductive health. They’re dedicated to providing consumers with an ever-expanding portfolio of trusted products and candid information for you to make deliberate decisions about your reproductive health. From your first period to your last hot flash (and beyond!), we’ve got you covered. Founded and led by women, LOLA is on a mission to reshape the conversatio...

The CPG Guys , PVSB and Sri are joined in this episode by Drew Childers, Head of CPG Sales for Ogury, the Personified Advertising company, which has created a breakthrough advertising engine that delivers comprehensive audience interest, brand performance, privacy protection and sustainability within one technology stack, built and optimized for mobile. Advertisers working with Ogury benefit from fully visible impactful ads, future-proof targeting and unwavering protection. Publishers enjoy the ...

The CPG Guys , PVSB and Sri are joined in this episode by Evan Hovorka, Head of Retail Media Products at Albertsons Media Collective, the retail media arm for Albertsons Companies & Melissa Burdick, President of Pacvue, the enterprise platform for eCommerce advertising, sales, and intelligence. Follow Evan Hovorka on LinkedIn at: https://www.linkedin.com/in/evanhovorka/ Follow Albertsons Media Collective on LinkedIn at: https://www.linkedin.com/company/albertsons-media-collective/ Follow Alberts...

The CPG Guys , PVSB and Sri are joined in this episode by Sreenath Reddy, founder of Intentwise, a technology platform that empowers professional advertisers, large-scale aggregators, and high-volume agencies with recommendations, automation, competitive intelligence, and data infrastructure for Amazon, Instacart, Target, and more. This episode is sponsored by Intentwise. Follow Sreenath Reddy on LinkedIn at: https://www.linkedin.com/in/sreenathkreddy/ Follow Intentwise on LinkedIn at: https://w...

The CPG Guys , PVSB and Sri are joined in this episode by Veeral Shah, VP of Commercial Strategy & Development at Nestlé USA, the world’s largest CPG manufacturer. Follow Veeral Shah on LinkedIn at: https://www.linkedin.com/in/veshah/ Follow Nestlé USA on LinkedIn at: https://www.linkedin.com/company/nestle-s-a-/ Follow Nestlé USA online at: https://www.nestleusa.com/ Veeral answers these questions: 1) Your story starts at University of Michigan and then touched a number of notable brands at lar...

In this episode, Sri & PVSB engage in some rank punditry as they explore the state of the CPG/Retail industry half way into 2022. Topics they cover: State of omnichannel - ecommerce or store - who is winning? Implosion of immediate delivery vertical The emergence of live streaming & video Influence of digital content on in-store sales DTC was hot during covid and is still the best mechanism for 1P, is it still the case? - why bother when you have capabilities like Fetch? Evolution of shoppable m...

In this episode, Sri speaks with Jeff Malmad, Head of Commerce at Mindshare, a media services company that accelerates Good Growth for its clients in the age of transformation. Good Growth is business growth that is enduring and sustainable whilst also helping to shape society and the world for the better. We accelerate it for our clients by using media as a multiplier to drive sales and maximize marketing investments. Mindshare, is part of WPP's GroupM division. Follow Jeff Malmad on LinkedIn a...

In this episode, PVSB speaks with Cristina Marinucci, Sr Director & Global Head of Shopper Insights & Analytics at Mondelēz International, an American multinational confectionery, food, and beverage company. Follow Cristina Marinucci on LinkedIn at: https://www.linkedin.com/in/cristinamarinucci/ Follow Mondelēz on LinkedIn at: https://www.linkedin.com/company/mondelezinternational/ Follow Mondelēz online at: https://www.mondelezinternational.com/ Cristina spoke to Peter while attending the 2022 ...

The CPG Guys , PVSB and Sri are joined in this episode by Stacey Hawes, Chief Revenue Officer at Catalina, a leader in shopper intelligence and highly targeted in-store, TV, radio, podcast and digital media that personalizes the shopper journey. This episode is sponsored by Catalina. Follow Stacey Hawes on LinkedIn at: https://www.linkedin.com/in/stacey-hawes-38a4852/ Follow Catalina on LinkedIn at: https://www.linkedin.com/company/catalina-marketing/ Follow Catalina online at: https://www.catal...