Episodes

The CPG Guys are joined in this episode by David McIntosh, Chief Connected Stores Officer at Instacart, the leading grocery technology company in North America, works with grocers and retailers to transform how people shop. The company partners with more than 1,500 national, regional, and local retail banners to facilitate online shopping, delivery and pickup services from more than 85,000 stores across North America on the Instacart Marketplace. Follow David on LinkedIn at: https://www.linkedi...

The CPG GUYS are joined in this episode by Wiley Jones, Co-founder and CEO of Doss, ARP—a lightweight ERP system focused on building tools for teams that work in the real world. Wiley has worked in product design and hardware engineering at companies like Athelas and Verkada. From designing toys in factories in China to leading hardware projects for medical devices in Silicon Valley, Wiley has been in the trenches of creating physical products and moving them along the supply chain. Discover how...

Sri speaks with PVSB about his recent trip to Austin TX where he attended the 2024 Amazon unBoxed conference which showcases all of the new advertising capabilities being introduced by the world’s leading retail media platform. #fullfunnel #retailmedia #unBoxed2024 For the Cornell University Retail Media Strategy Program, click here For The path to purchase institute omni shopper awards sponsorship : email contact@cpgguys.com or click here For the Drug Store News issues summit HBC awards : ema...

In this episode, the CPG Guys recap their recent trip to the 2024 Groceryshop conference. For The path to purchase institute omni shopper awards sponsorship : email contact@cpgguys.com or click here For the Drug Store News issues summit HBC awards : email contact@cpgguys.com or click here For the Cornell Retail Media Strategy Executive Education program, click here CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com CPG Scoop Website: http://CPGscoop.com Rhea Raj’s Webs...

The CPGGUYS are joined in this episode by Mark Hardy, SVP of Walmart Data Ventures. WDV recently announced the impending renaming of the Walmart Luminate platform to Scintilla. Data is the most valuable commodity today to build consumer trust and loyalty. Take business growth, with targeted consumer profiles and preferences, personalization is actually possible anchored on data. Find Mark Hardy on Linkedin here. Find Walmart Data Ventures on Linkedin here. Find Walmart Data Ventures online here...

The CPG Guys are joined in this episode by Mark Edwards, founder & CEO of 345 Global, which markets store planning, merchandising, sales & marketing into one cloud-based platform. Also, Parag Shah Chief Growth Officer at Think Blue. Follow Mark Edward on LinkedIn at: https://www.linkedin.com/in/mark-edwards-51713b4/ Follow 345 Global on LinkedIn at: https://www.linkedin.com/company/345global/ Follow 345 Global Online at: https://www.345.global/ Follow Parag Shah online at: https://www.linkedin...

The CPGGUYS are joined in this episode by Jake Piasecki from none other than streaming TV and content leader Roku. The Roku team will be on the ground at Groceryshop in Las Vegas October 7th-9th to answer all your streaming TV questions. Drop Jake a note directly on LinkedIn to get in touch. Roku has been on the show 2 years ago in 2022 and since then a lot of advancements at Roku as well as streaming media have happened. He is head of the cpg, Health & wellness and insurance vertical at Roku. ...

The CPGGUYS are joined in this episode by Jonathan Phillips (or JP), Senior Manager of Solution Engineering at Contentful. a company on the mission of ‘content : from anywhere to everywhere and to rapidly build experiences customers crave.’ Simply put, content is now a hot hot topic. This is episode 2, episode 1 with them was released with Yann from VML and Nicole from Contentful. Be sure to go to www.cpgguys.com or your favorite platform and search for cpgguys podcast Yann or Nicole. This epis...

The CPG Guys are joined in this episode by Dave Peterson, GM & global head of retail media at Epsilon, where he is responsible for unifying Epsilon’s global retail media assets and teams to accelerate retailer and brand adoption of the company’s unified retail media platform around the world. This episode is sponsored by Epsilon. Find Dave on Linkedin at: https://www.linkedin.com/in/david-peterson-56b0511/ Find Epsilon on Linkedin at: https://www.linkedin.com/company/epsilon/ Find Epsilon onli...

The CPGGUYS are joined in this episode by Sheila Narayanan, founder of Simply Masala - a corporate career than spanned decades at GE, Rolls Royce, Mastercard, Readers Digest and even the Cub Scout, pivoted to starting a grassroots made at home, Indian meal cooking kit of spices. Find Sheila on Linkedin at : https://www.linkedin.com/in/sheilanarayanan/ Find Simply masala on Linkedin at : https://www.linkedin.com/company/simplymasala/ Find Simply masala online at : https://www.simplymasala.com/ ...

The CPG Guys are joined in this episode by Jamie Williams, Sr Mgr. Media at Glanbia nutrition. This is a discussion anchored on retail media, especially Amazon ad management and measurement. Find Jamie Williams on Linkedin at: https://www.linkedin.com/in/jamiestrothmann/ Find Glanbia nutrition on Linkedin at: https://www.linkedin.com/company/glanbiaperformancenutrition/ Find Glanbia nutrition online at: https://www.glanbianutritionals.com/en Here's what we asked her : 1. Before joining Glanb...

The CPGGUYS are joined in this episode by Niccolo Gloazzo from Kettle & Fire who represents one the fastest growing bone broths in the category. We met Niccolo at shoptalk Barcelona out in Spain and a casual conversation led to a podcast on omnichannel leadership and what's needed for today's media mastery including winning and retaining customers and households. Find Niccolo Gloazzo's on Linkedin at: https://www.linkedin.com/in/nicogloazzo/ Find Kettle & Fire on Linkedin at: https://www.linked...

The CPGGUYS are joined in this episode by Courtney McCants, Director of digital product sales, emerging tech at RR Donnelley. She is driven by a passion for innovative solutions and emerging technologies, and spearheads RRD’s Emerging Technology Product sales team. With 15 years of experience in media and advertising, Courtney has partnered with retailers and CPGs to craft strategies that authentically enhance customer value across the purchase journey and diverse advertising channels. Her team ...

The CPGGUYS are joined in this episode by Paul Wright, head of international at Uber advertising. This episode originated during Shoptalk Europe back in June at Barcelona. Needless to say, the last 4 years have seen a whirlwind change in retail media across the board. I’m talking 60+ RMN’s in the US, huge media budget shifts to sales and lower funnel but yet instore media not penetrated at all. In Europe, in store media has been RMN for a while. We thought why not learn more about international ...

The CPGGUYS are joined in this episode by Yann Gautier from VML and Nicole France from Contentful. Today’s CPG landscape has accelerated a decade in the last 4 years since the beginning of the pandemic as far as omnichannel retail is concerned. A whole maturity with the digital shopper, habits and how to build a path to purchase is emerging in the CPG industry. One of the areas that requires profound transformation is engaging customer content. AI is at the forefront making the possibility of si...

The CPGGUYS are joined in this episode by Steve Zurek, VP of thought leadership at NielsenIQ. Sri and Steve have a debate and dialogue on private label leadership, the current inflationary trends and the display pressure of the store environment and a reality check on what's really true at retail vs sensationalizing the outcomes. Find Steve Zurek on Linkedin at : https://www.linkedin.com/in/stevezurek/ Find NielsenIQ on Linkedin at : https://www.linkedin.com/company/nielseniq/ Find NielsenIQ onl...

THE CPGGUYS are joined in this episode LIVE from the Cannes Lions international festival of creativity at the Amazon pod - by Anastasia Leng, CEO of CreativeX. It's a conversation centered around the immense power of AI and how digital creative is changing by the hour. We are joined by special guest Ajay Sharma, VP at Bayer, who has also been our special guest interviewer on a previous episode with Nicole Vinson from Kellanova. Find Anastasia Leng on Linkedin : https://www.linkedin.com/in/aleng/...

The CPGGUYS are joined in this episode by Jeff Bustos, VP Measurement addressability data to discuss retail media performance and standards. Jeff has spent a lifetime in media greatness and is the absolute authority to hold brands and retailer accountable on this journey. Find Jeff Bustos on Linkedin at: https://www.linkedin.com/in/bustosjeffrey/ Find IAB on Linkedin at: https://www.linkedin.com/company/iab/ Find IAB online at: https://www.iab.com/ Here's what we asked him : 1. Your career spa...

The CPGGUYS talk to Eziah Syed, co-founder & CEO of Mend Nutrition. Mend's mission is 'We have come together to make a positive impact on human health by developing nature powered, science backed formulas customized for each stage of the healing journey.'. Follow Eziah Syed on Linkedin at : https://www.linkedin.com/in/eziah/ Follow Mend on Linkedin at : https://www.linkedin.com/company/mend-nutrition/posts/?feedView=all Follow Mend online at : https://mend.me/. Here's what we discussed : 1. Your...

The CPG Guys are joined in this episode by Joanna O’Connell, Chief Intelligence Officer at Omnicom Media Group & Xian Wang, VP of Retail Insights at Flywheel. Joining PVSB in the hosting seats is Jacqui Dynowski of Flywheel. Follow Joanna O’Connell on LikedIn at: https://www.linkedin.com/in/joannao2/ Follow Xian Wang on LinkedIn at: https://www.linkedin.com/in/xian-w-4221b3b/ Follow Jacqui Dynowski on LinkedIn at: https://www.linkedin.com/in/jacqueline-dynowski/ Download the new “Connected Com...

The CPG Guys are joined by Neel Arora, Global Head of eCommerce at Nestlé, the world's largest food & beverage consumer goods manufacturer. Joining PVSB in co-hosting this episode is FMCG Guys host Daniel Torres Dwyer. Follow Neel on LinkedIn at: https://www.linkedin.com/in/neel-arora-60912130/ Follow Nestlé on LinkedIn at: https://www.linkedin.com/company/nestle-s-a-/ Follow Nestlé online at: https://www.nestle.com/ Listen to Neel's first episode of the CPG Guys podcast: http://cgguys.com/nee...

The CPGGUYS are joined in this episode shot LIVE from the KPM/84.51 Cabana at Cannes Lions international festival of creativity at Cannes, France. We are joined by Cara Pratt, SVP and head of Kroger precision marketing, and Meghan Johnson, head of consumer experience and media at Mondelez international. Find Cara Pratt on Linkedin : https://www.linkedin.com/in/cara-pratt-2429614/ Find Meghan Johnson on Linkedin : https://www.linkedin.com/in/megataps/ Find 84.51 on Linkedin : https://www.linkedi...

The CPG Guys are joined in this episode by Michael La Kier, VP of Brand Development at Independent Grocers Association, Inc. (IGA), the largest affiliation of independent grocers in the U.S. and around the world, boasting 1,700 U.S. stores and 6,200+ globally. Follow Michael La Kier on LinkedIn at: https://www.linkedin.com/in/michaellakier/ Follow IGA on LinkedIn at: https://www.linkedin.com/company/iga-inc./ Follow IGA online at: https://corporate.iga.com/ Michael answers these questions: ...

The CPG Guys are joined in this episode by Nicole Vinson, VP Global Digital, Media & Omni Shopper Experience at Kellanova. This episode was recorded at the Cannes Lions International Festival of Creativity. Ajay Sharma, VP of eCommerce & Omnichannel at Bayer guest hosted this episode. Follow Nicole Vinson on LinkedIn at: https://www.linkedin.com/in/nicolevinson Follow Kellanova on LinkedIn at: https://www.linkedin.com/company/kellanova/ Follow Kellanova online at: http://kellanova.com Follow Aj...