The place to talk retail media and consumer insights!
The CPG Guys

Episodes

401
Aug. 3, 2024

NielsenIQ Services for Emerging Brands with Kenny Juskowiak

The CPGGUYS are joined in this episode by Kenny Juskowiak, MD for emerging brands. Our discussion was recorded LIVE at NielsenIQ's annual c360 conference in May 2024. We discussed NielsenIQ's offerings and services for startup and emerging brands. This episode is sponsored by NielsenIQ. Find Kenny Juskowiak on Linkedin : https://www.linkedin.com/in/kenny-juskowiak/ Find NielsenIQ on Linkedin : https://www.linkedin.com/company/nielseniq/ Find NielsenIQ online : https://nielseniq.com/global/en/ H...
400
July 30, 2024

Live at Cannes Lions with Walmart's Seth Dallaire

In our 400th episode, the CPG Guys are joined by Seth Dallaire, Chief Revenue Officer at Walmart. The episode was recorded at the Cannes Lions International Festival of Creativity. This episode is sponsored by the 2024 DSN Issue Summit, December 4 in New York City. To learn more, visit: https://events.drugstorenews.com/issuesummit CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com CPG Scoop Website: http://CPGscoop.com RetailWit Website: http://retailwit.com Rhea Raj’s...
Guest: Seth Dallaire
399
July 27, 2024

The 411 on TikTok Shops with Flywheel's Deren Baker & Molly O'Bryen

The CPG Guys are joined in this episode by Deren Baker CEO of Flywheel Ventures and Molly O'Bryen Sr. Director, Head of TikTok Shops at Flywheel Ventures, part of the Flywheel Commerce Network. Follow Deren on LinkedIn at: https://www.linkedin.com/in/derenbaker/ Follow Molly on LinkedIn at: https://www.linkedin.com/in/molly-o-bryen-3a050147/ eMail Molly at: molly.obryen@flywheeldigital.com Read Flywheel's new White Paper "The Big Shift" at: https://www.flywheeldigital.com/guides/the-big-shift-...
398
July 24, 2024

LIVE at Cannes Lions - AI & User Experiences with Amazon's Jay Richman

The CPG Guys are joined in this episode by Jay Richman, VP of product & technology for Amazon. This episode was recorded LIVE at Cannes, France during the Cannes Lions festival of creativity in June 2024. Customer obsession, experimenting with new technology are at the core of Amazon. In this episode, we discuss everything from today's artificial intelligence trends to user experience improvements and of course creativity. Follow Jay Richman on LinkedIn at: https://www.linkedin.com/in/jrichman/...
397
July 20, 2024

Self-Service Programmatic with Albertsons Media Collective's Evan Hovorka & LiveRamp's Lori Johnshoy

The CPG Guys are joined in this episode by Evan Hovorka, VP of Product & Innovation at Albertsons Media Collective & Lori Johnshoy, Head of Global Retail, Media Network & CPG Industry Strategy at LiveRamp, the data collaboration platform for the world’s most innovative companies. A leader in consumer privacy, data ethics, and foundational identity, LiveRamp sets the new standard for building a connected customer view with unmatched clarity and context while protecting brand and consumer trust. ...
Guest: Evan Hovorka
396
July 17, 2024

Building Brand Loyalty Through Retail Media with Walmart Connect's Ryan Mayward & Omnicom Commerce Group's Jacquelyn Baker

This episode was recorded at the Cannes Lions International Festival of Creativity with a live audience. The CPG Guys were joined by Ryan Mayward, SVP of Sales at Walmart Connect and Jacquelyn Baker, CEO of Omnicom Commerce Group, part of the Flywheel Commerce Network. Follow Ryan Mayward on LinkedIn at: https://www.linkedin.com/in/ryan-mayward-b67458/ Follow Walmart Connect online at: https://www.walmartconnect.com/ Follow Jacquelyn Baker on LinkedIn at: https://www.linkedin.com/in/jacquelyn-...
395
July 13, 2024

Coalition Retail Media with Giant Eagle's Joell Robinson & Bridg's Neil Murphy

The CPG Guys are joined in this episode by Joell Robinson, Senior Director for Retail Media Sales & Activation at Giant Eagle & Neil Murphy Chief Revenue Officer at Bridg, a division of Cardlytics. This episode is sponsored by Bridg. Follow Joell Robinson on LinkedIn at: https://www.linkedin.com/in/joellguglielmo/ Follow Leap Retail Media Network online at: https://www.leapmediagroup.com Follow Neil Murphy on LinkedIn at: https://www.linkedin.com/in/neil-murphy-49b940? Follow Rippl Media Netwo...
Guest: Neil Murphy
394
July 10, 2024

Enabling Full Funnel Beauty Care Media with Sephora's Marco Steinsieck

The CPG Guys are joined in this episode by Marco Steinsieck, Head of Sephora Media Network, the retail media division of Sephora, a global omnichannel beauty care retailer. Follow Marco Steinsieck on LinkedIn at: https://www.linkedin.com/in/marcosteinsieck/ Follow Sephora on LinkedIn at: https://www.linkedin.com/company/sephora/ Follow Sephora online at: https://www.inside-sephora.com/en/about-sephora Marco answers these questions: Can you share some highlights of your journey to becoming ...
393
July 6, 2024

Modern Consumerism and Retail Media with Mindshare’s Jeff Malmad

The CPG Guys are joined in this episode by Jeff Malmad, global head of commerce at Mindshare. He is also the host of our weekly programming on Tuesday's - the retail media minute. Jeff's previous episode can be found here and is one of our top performing episodes of all time to the day : 'the ABC's of retail media' https://podcasts.apple.com/ca/podcast/the-abcs-of-retail-media-with-mindshares-jeff-malmad/id1517335575?i=1000567672015 Follow Jeff Malmad on LinkedIn at: https://www.linkedin.com/in...
392
July 3, 2024

Digital Shopping Experiences with Albertsons' Jill Pavlovich

The CPG Guys are joined in this episode by Jill Pavlovich, SVP of Digital Shopping Experiences at Albertsons Companies. Follow Jill Pavlovich on LinkedIn at: https://www.linkedin.com/in/jill-pavlovich/ Follow Albertsons Companies on LinkedIn at: https://www.linkedin.com/company/albertsons/ Follow Albertsons Companies online at: https://www.albertsonscompanies.com/ Jill answers these questions: Would you share with us some of the most relevant ones that you feel shaped your career to this p...
391
June 29, 2024

AI-Based Salesforce Automation with Spring Global's Conor Keane & Andre Souza

The CPG Guys are joined in this episode by Conor Keane CEO and Andre Souza Head of Data Science at Spring Global, a company renowned for its engineering excellence in CPG salesforce automation software. This episode is sponsored by Spring Global. Follow Conor on LinkedIn at: https://www.linkedin.com/in/conor-keane-1aaa6/ Follow Andre on LinkedIn at: https://www.linkedin.com/in/andr%C3%A9-luiz-ara%C3%BAjo-de-souza-b8b766115/ Follow Spring Global on LinkedIn at: https://www.linkedin.com/company/...
Guest: Conor Keane
390
June 26, 2024

Cannes Lions 2024 Recap

Sri & PVSB recap the highlights & insights from their trip to the 2024 Cannes Lion Festival of Creativity. Follow Cannes Lions on LinkedIn at: https://www.linkedin.com/company/cannes-lions-international-advertising-festival/ Follow Cannes Lions online at: https://www.canneslions.com/ CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com CPG Scoop Website: http://CPGscoop.com NextUp Website: http://NextUpisnow.org/cpgguys RetailWit Website: http://retailwit.com Rhea Raj’s ...
389
June 22, 2024

Building HBC Loyalty with Walgreens Advertising Group's Abi Subramanian

The CPG Guys are joined in this episode by Abi Subramanian, Group VP of Customer Loyalty, Marketing at the Walgreens Advertising Group. Follow Abi Subramanian on LinkedIn at: https://www.linkedin.com/in/abishake/ Follow Walgreens advertising group on LinkedIn at: https://www.linkedin.com/company/walgreens/ Abi answers the following questions : 1. Welcome back, since we last had you, here you are at Walgreens. What are your early observations on Walgreens RMN? 2. How have your past experiences...
388
June 19, 2024

Applied Intelligence for CPG Brands with Reckitt's Imteaz Ahamed

The CPG Guys are joined in this episode by Imteaz Ahamed, Director of Performance Marketing, Nutrition at Reckitt & Host of the Applied Intelligence Podcast. This episode was recorded at the Cannes Lions Festival of Creativity. Follow Imteaz on LinkedIn at: https://www.linkedin.com/in/imteaza/ Subscribe to the Applied Intelligence podcast on Apple or Spotify CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com CPG Scoop Website: http://CPGscoop.com NextUp Website: http:...
387
June 15, 2024

Omnichannel Supply Chain & Last Mile Delivery with Brittain Ladd

The CPG Guys are joined in this episode by Brittain Ladd, an independent supply chain consultant working with the world's largest brands and retailers. He is very popular for his M&A predictions and ability to accurately stay connected with modern trends. Follow Brittain Ladd on LinkedIn at: https://www.linkedin.com/in/brittainladd/ Brittain answers these questions: 1. Your career began in the United States Marine Corps where you served as a Tank Commander before reenlisting into the Infantry...
386
June 12, 2024

Shoptalk Europe Omnichannel Retail Recap with The FMCG Guys & The CPG Guys

The CPG Guys and FMCG Guys collaboratively recap the recently concluded Shoptalk Europe conference. Sri Rajagopalan & Daniel Torres Dwyer attended the conference LIVE and are interviewed by CPGGUYS co-host Peter VS Bond as he digs deep on trends, retail participation and what's next. Follow Sri Rajagopalan on Linkedin : https://www.linkedin.com/in/sri-rajagopalan-09a0062/ Follow Daniel Torres Dwyer on Linkedin : https://www.linkedin.com/in/danieltorresdwyer/ CPG Guys Website: http://CPGguys.co...
385
June 8, 2024

The Evolution of Retail Media with Walmart Connect’s Doug Jossem

The CPG Guys are joined in this episode by Doug Jossem, Head of Food at Walmart Connect, the retail media arm of Walmart. Follow Doug Jossem on LinkedIn at: Follow Walmart Connect on LinkedIn at: Follow Walmart Connect online at: Doug answers these questions: Take us through the years of your career development from CNN, Yahoo, Twitter, Comedy Central to WMC head of food. Any advice for those wishing to follow in your footsteps? What does leadership for WMC in the food consumables space...
384
June 5, 2024

Marketing Iconic Snacking Brands with Kellanova's Julie Bowerman

The CPG Guys are joined in this episode by Julie Bowerman, Chief Marketing Officer at Kellanova, a leading company in global snacking, international cereal and noodles, and North America frozen foods, with iconic, world-class brands and strong underlying growth momentum and profitability. Follow Julie Bowerman on LinkedIn at: https://www.linkedin.com/in/juliebowerman/ Follow Kellanova on LinkedIn at: https://www.linkedin.com/company/kellanova/ Follow Kellanova online at: https://www.kellanova.c...
383
June 1, 2024

Talking Loyalty with ibotta's Chris Jensen

The CPG Guys are joined in this episode by the cheif revenue officer of ibotta, Chris Jensen. ibotta is a leading performance marketing platform that has delivered more than $1.8 billion in cumulative rewards to its users. Launched in 2012, ibotta has more than 50 million downloads, is one of the most frequently used shopping platforms in the United States, and offers cash back on purchases on more than 3,000 leading brands and retail partners. This episode is sponsored by ibotta. Follow Chris...
Guest: Chris Jensen
382
May 29, 2024

Omnichannel Retail with Media, Ads + Commerce's Andrew Lipsman

The CPG Guys are joined in this episode by Andrew Lipsman, an independent analyst and founder of media, ads + commerce. Andrew is ex-marketer and the author of many a report on which many have made investment decisions over the last few years on their ecommerce and omnichannel retail investment budgets. Follow Andrew Lipsman on Linkedin at : https://www.linkedin.com/in/andrew-lipsman-10b2162/ Follow Media, Ads + Commerce on Linkedin at : https://www.linkedin.com/company/media-ads-commerce/ Her...
381
May 25, 2024

Consumer 360 Recap with NielsenIQ's Liz Buchanan

The CPG Guys are joined in this episode by Liz Buchanan, President, North America at NielsenIQ, the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and full retail tracking/measurement while revealing new pathways to growth. This episode is sponsored by NielsenIQ. Follow Liz Buchanan on LinkedIn at: Follow NielsenIQ on LinkedIn at: Follow NielsenIQ online at: Liz & Sri recap the key learnings from NIQ's recent Consumer 360 ...
Guest: Liz Buchanan
380
May 22, 2024

The Full View with NielsenIQ's Kim Cox

The CPG Guys are joined in this episode by Kim Cox, Managing Director for North America eCommerce at NielsenIQ, the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and full retail tracking/measurement while revealing new pathways to growth. This episode is sponsored by NielsenIQ Follow Kim Cox on LinkedIn at: https://www.linkedin.com/in/kim-cox-nielsen Follow NielsenIQ on LinkedIn at: https://www.linkedin.com/company/nielsen...
Guest: Kim Cox
379
May 18, 2024

Retail Media Audiences with DGMN's Molly Hjelm, PepsiCo's Cely Moreno & The Trade Desk's Ellen Mulryan

The CPG Guys are joined in this episode by Molly Hjelm, Head of Ad Sales at Dollar General Media Network, Cely Moreno-Mosier, Sr Director of Omnichannel Marketing & Retail Media Partnerships at Pepsico & Ellen Mulryan, Sr Director of Retail Data Partnerships at The Trade Desk Follow Molly Hjelm on LinkedIn at: https://www.linkedin.com/in/mollyhjelm/ Follow Cely Moreno-Mosier on LinkedIn at: https://www.linkedin.com/in/cely99/ Follow Ellen Mulryan on LinkedIn at: https://www.linkedin.com/in/elle...
378
May 15, 2024

Media Spend Management with MIO Marketplaces' Sean Halter

The CPG Guys are joined in this episode by Sean Halter, Founder & CEO of MIO marketplace, your one stop shop for brand, agency and providers. With a concept of a 'campfire' meetup between CMO's, Agencies and providers, MIO is your solution for comprehensive, cross platform media spend management. Sean is also the host of the show 'CMO suite' found on all major podcast platforms. Follow Sean Halter on LinkedIn at: https://www.linkedin.com/in/seanhalter/ Follow MIO marketplace on LinkedIn at: htt...