The place to talk retail media and consumer insights!
The CPG Guys

Episodes

252
Dec. 29, 2022

Funding for Growth in a Downturn Economy with Clearco's Ray Cao

The CPG Guys are joined in this episode by Ray Cao, Advisor to Founders at Clearco, the world’s largest eCommerce investor built by Founders for Founders. Equity-free. Bias-free. Hassle-free. Follow Ray on LinkedIn at: https://www.linkedin.com/in/raycao/ Follow Clearco on LinkedIn at: https://www.linkedin.com/company/getclearco/ Follow Clearco online at: https://clear.co/ Ray answers these questions: 1) You have such a plethora of experiences beginning as an engineer by training, trading at B...
251
Dec. 25, 2022

The 2022 OMNIES Awards

The CPG Guys Present the 2022 OMNIES Awards featuring: Andrea Leigh from Allume Group Melissa Burdick from Pacvue Bryan Gildenberg from Confluencer Commerce Peter V.S. Bond from Fetch Sri Rajagopalan is the episode emcee. The following award categories are discussed: * Best Retail UX * Best Shoppable Media Experience * Best New Commerce Experience * Best Retailer Mobile App * Best Omnichannel Insights Provider * Most Innovative Marketplace * Most Innovative CPG * Best Omnichannel Retailer * R...
250
Dec. 21, 2022

Home Improvement Retail Media with Lowe's One Roof Media Network's Abi Subramanian

The CPG Guys, PVSB and Sri are joined in this episode by Abi Subramanian, Vice President of Lowe's One Roof Media Network, a robust portfolio of omnichannel advertising services powered by Lowe's customer data, real-time shopping trends, and proven marketing expertise. Follow Abi Subramanian on LinkedIn at: https://www.linkedin.com/in/abishake/ Follow Lowe's on LinkedIn at: https://www.linkedin.com/company/lowe's-home-improvement/ Follow Lowe's One Roof Media Network online at: https://lowesone...
249
Dec. 17, 2022

Consumption-Based Forecasting & Planning with SAS's Charles Chase

The CPG Guys, Sri and guest co-host Bryan Gildenberg are joined in this episode by Charles Chase, Executive Industry Consultant for Retail & Consumer Goods at SAS, the leader in business analytics software and services, and the largest independent vendor in the business intelligence market. This episode is sponsored by SAS. Follow Charles on LinkedIn at: https://www.linkedin.com/in/charleschase46/ Follow SAS on LinkedIn at: https://www.linkedin.com/company/sas/ Follow SAS online at: http://SAS...
248
Dec. 14, 2022

Omnichannel Center Store Merchandising with The Giant Company's Parag Shah

The CPG Guys, PVSB and Sri are joined in this episode by Parag Shah, Vice President of Center Store Merchandising & Omnichannel Growth for The Giant Company, a division of Ahold Delhaize with nearly 200 stores operating in PA, NJ, VA, MD & WV. Follow Parag Shah on LinkedIn at: https://www.linkedin.com/in/paragshahmba/ Follow The Giant Company on LinkedIn at: https://www.linkedin.com/company/the-giant-company/ Follow The Giant Company online at: https://giantfoodstores.com/ Parag answers these ...
247
Dec. 7, 2022

Building Omnichannel Shopper Marketing Capabilities from the Ground Up with Pernod Ricard's Chris Hurley

The CPG Guys, PVSB and Sri are joined in this episode by Chris Hurley, Vice President of Channel & Shopper Marketing at Pernod Ricard, a convivial, responsible and successful global wine and spirits group and the #1 premium spirits organization in the world. The Group represents 240 premium brands available in more than 160 countries. Follow Chris Hurley on LinkedIn at: https://www.linkedin.com/in/chris-hurley-7b02047/ Follow Pernod Ricard on LinkedIn at: https://www.linkedin.com/company/pernod...
Guest: Chris Hurley
246
Dec. 3, 2022

Disparate Data Integration in a Privacy-Focused World with PepsiCo's Greg Carr and Habu's Matt Kilmartin

The CPG Guys, PVSB and Sri are joined in this episode by Greg Carr, Head of Data & Analytics Innovation at PepsiCo and Matt Kilmartin Co-Founder & CEO of Habu, a Data Clean Room software company that makes it seamless for businesses to generate high-value analytics from controlled datasets, while protecting the privacy of consumers and the rights of data owners. Follow Greg on LinkedIn at: https://www.linkedin.com/in/carrgreg/ Follow Matt Kilmartin on LinkedIn at: https://www.linkedin.com/in/ma...
245
Nov. 26, 2022

"You Should Smile More" Part I with the Band of Sisters Cie Nicholson & Lori Tauber Marcus

Cie Nicholson & Lori Tauber Marcus, members of The Band of Sisters, join The CPG Guys in this podcast episode to discuss their new book “You Should Smile More: How to Dismantle Gender Bias in the Workplace.” The authors are part of a collective of former PepsiCo female executives that also includes Dawn Hudson, Mitzi Short, Angelique Bellmer Krembs & Katie Lacey. To learn more about The Band of Sisters, visit: http://thebandofsisters.com To purchase “You Should Smile More” visit: https://a.co/d...
244
Nov. 23, 2022

Building Omnichannel Digital Prowess with Church & Dwight's Surabhi Pokhriyal

The CPG Guys, PVSB and Sri are joined in this episode by Surabhi Pokhriyal Chief Digitl Growth Officer of Church & Dwight, a world leader in household and personal care products. Their global brands include ARM &HAMMER®, Batiste™, OxiClean™, Trojan™, XTRA™, Nair™, First Response™, Spinbrush™, Orajel™, vitafusion™,Li’l Critters™, Water Pik®, FLAWLESS®, Zicam® and TheraBreath®. Follow Surabhi Pokhriyal on LinkedIn at: https://www.linkedin.com/in/surabhi-pokhriyal-44bb3b1/ Follow Church & Dwight o...
243
Nov. 19, 2022

Retail Media Revolution with Albertsons Media Collective's Kristi Argyilan

The CPG Guys, PVSB and Sri are joined in this episode by Kristi Argyilan, SVP & Head of Albertsons Media Collective, the retail media arm for Albertsons Companies. Follow Kristi Argyilan on LinkedIn at: https://www.linkedin.com/in/kristiargyilan/ Follow Albertsons Media Collective on LinkedIn at: https://www.linkedin.com/company/albertsons-media-collective/ Follow Albertsons Media Collective online at: http://albertsonsmediacollective.com Part I with Evan Hovorka - http://cpgguys.com/amc-pacvu...
242
Nov. 16, 2022

Mobility Media Network with Uber advertising's Megan Ramm

The CPG Guys, PVSB and Sri are joined in this episode by Megan Ramm, Head of CPG Partnerships of Uber advertising, a division of Uber Technologies. Follow Megan Ramm on LinkedIn at: https://www.linkedin.com/in/meganpetrie/ Follow Uber on LinkedIn at: https://www.linkedin.com/company/uber-com/ Follow Uber advertising online at: https://www.uber.com/us/en/advertising/ Megan answers these questions: 1) You have such a plethora of experiences beginning at Forbes Media, Google, SNAP and now UBER. ...
Guest: Megan Ramm
241
Nov. 12, 2022

What Happens in Vegas... with Andrea Leigh, Melissa Burdick, Risa Crandall & Jennifer Silverberg

The CPG Guys, Sri & PVSB, are joined in this episode by the co-hosts of the Fresh Four (Andrea Leigh & Melissa Burdick) and the CPG Scoop (Risa Crandall & Jennifer Silverberg). The episode was recorded at the Groceryshop conference in Las Vegas. We engage in a wide-ranging conversation about Digital Leadership in CPG/Retail. Follow Andrea Leigh on LinkedIn at: https://www.linkedin.com/in/andreakleigh/ Follow Melissa Burdick on LinkedIn at: https://www.linkedin.com/in/melissaburdick/ Follow Ris...
240
Nov. 9, 2022

Building High-Performance Teams in an Omnichannel World with Colgate-Palmolive's Diana Haussling

The CPG Guys, Sri & PVSB, are joined in this episode by Diana Haussling, VP & General Manager of Consumer Experience & Growth at Colgate-Palmolive Company. Follow Diana Haussling on LinkedIn at: https://www.linkedin.com/in/dianahaussling/ Find Colgate brand products at http://shop.colgate.com Find Co by Colgate brand products at https://co.colgate.com/ Find Hello brand products at https://www.hello-products.com/ Find Tom's of Maine brand products at https://www.tomsofmaine.com/ Diana answers...
239
Nov. 5, 2022

Brand Growth & Profit Acceleration with Market Performance Group’s Rhonda Johnson, Lisa Kent & Rachel Tetreault

The CPG Guys, PVSB and Sri are joined in this episode by Rhonda Johnson, Lisa Ken & Rachel Tetreault from Market Performance Group, an innovative company that specializes in helping manufacturers and retailers define a better path forward to accelerate growth and profitability. This episode is sponsored by Market Performance Group. Follow Rhonda Johnson on LinkedIn at: https://www.linkedin.com/in/rhonda-johnson-96a3a35/ Follow Lisa Kent on LinkedIn at: https://www.linkedin.com/in/lisabkent/ ...
238
Nov. 2, 2022

Building Baskets Through Shoppable Recipes with Grocery Shopii's Katie Hotze

The CPG Guys Sri & PVSB are joined in this episode by Katie Hotze, the founder & CEO of Grocery Shopii, a white label application that adds personalized meal planning directly into a grocer’s e-commerce platform. Follow Katie Hotze on LinkedIn at: https://www.linkedin.com/in/katie-hotze/ See Katie's episode of "Unicorn Hunters" at: https://unicornhunters.com/grocery-shopii/ Follow Grocery Shopii on LinkedIn at: https://www.linkedin.com/company/groceryshopii/ Follow Grocery Shopii online at: http://groceryshopii.com
237
Oct. 31, 2022

How to Win in 3P at Scale with Walmart Marketplace's Matthew Smith

The CPG Guys, PVSB and Sri are joined in this episode by Matthew A. Smith, director, marketplace strategy & business development for food, consumables, health & wellness at Walmart Marketplace, the 3P online seller marketplace at the world’s most elite retailer. Follow Matthew on LinkedIn at: https://www.linkedin.com/in/matasmit Follow Walmart Marketplace on LinkedIn at: https://www.linkedin.com/company/walmart-marketplace/ Follow Walmart Marketplace online at: http://marketplace.walmart.com Le...
236
Oct. 29, 2022

Member Access Platform with Sam's Club's Austin Leonard & Pacvue's Melissa Burdick

A deep dive into the Sam’s Club Member Access Platform (MAP) retail media solution with Sam’s Club’s Austin Leonard and Pacvue’s Melissa Burdick
235
Oct. 24, 2022

Upskilling your Workforce for eCommerce with Allume Group's Andrea K. Leigh

The CPG Guys, Sri ais joined in this episode by Andrea K. Leigh, co-host of the Fresh Four and Founder & CEO of Allume Group, the first eCommerce knowledge network. Their mission is to equip brands and those who work with them with the information and skills they need to be successful online. Follow Andrea on LinkedIn at: https://www.linkedin.com/in/andreakleigh/ Follow Allume Group on LinkedIn at: https://www.linkedin.com/company/allumegroup/about/ Follow Allume Group online at: https://allume...
234
Oct. 18, 2022

Retail Media Performance Measurement with Albertsons Media Collective's Claire Wyatt

The CPG Guys, PVSB and Sri are joined in this episode by Claire Wyatt, Head of Business Strategy & Marketing Science at Albertsons Media Collective, the retail media arm for Albertsons Companies. Follow Claire Wyatt on LinkedIn at: https://www.linkedin.com/in/clairewyatt/ Follow Albertsons Media Collective on LinkedIn at: https://www.linkedin.com/company/albertsons-media-collective/ Follow Albertsons Media Collective online at: http://albertsonsmediacollective.com Claire answers these question...
Guest: Claire Wyatt
233
Oct. 8, 2022

Scaling a Consumer Engagement Platform with Fetch's Wes Schroll

The CPG Guys, PVSB and Sri are joined in this episode by Wes Schroll, co-founder & CEO of Fetch, America's leading mobile consumer engagement platform with over 18 million monthly active users. This episode was recorded at the 2022 Groceryshop conference in Las Vegas, NV Follow Wes Schroll on LinkedIn at: https://www.linkedin.com/in/wes-schroll-98164418/ Follow Fetch on LinkedIn at: https://www.linkedin.com/company/fetch-rewards Follow Fetch online at: http://partners.fetchrewards.com Wes a...
232
Oct. 5, 2022

Building Omnichannel Brands with Haleon's Rachel Marler

The CPG Guys, PVSB and Sri are joined in this episode by Rachel Marler, Chief Customer Officer of Haleon, the newly rebranded spinoff from GSK Consumer Healthcare. Haleon plc is a British multinational consumer healthcare company. It is the largest consumer healthcare business in the world, with brands including Sensodyne toothpaste, Panadol and Advil painkillers and Centrum vitamins. Follow Rachel Marler on LinkedIn at: https://www.linkedin.com/in/rachel-marler-rkm/ Follow Haleon LinkedIn at...
231
Sept. 28, 2022

The State of Private Label in CPG Retail with Cornell's Dan Hooker

The CPG Guys, PVSB and Sri are joined in this episode by Dan Hooker, Senior Lecturer at Cornell University's Johnson College of Business Follow Dan Hooker on LinkedIn at: https://www.linkedin.com/in/hookerdaniel/ Follow The Johnson College of Business on LinkedIn at: https://www.linkedin.com/school/cornelljohnsonmba/ Follow Cornell Executive Education at: https://www.linkedin.com/company/cornell-university-retail-programs/ Dan answers these questions: 1) Why do retailers market private la...
230
Sept. 24, 2022

Responsive Dynamic Personalization with J&J's Aliya Ali & Aki Tech's Risa Crandall

The CPG Guys, PVSB and Sri are joined in this episode by Aliya Ali, Director of Omnichannel Shopper Marketing at Johnson & Johnson & Risa Crandall, SVP CPG + BevAlc Head of Industry at Aki Technologies, an Inmar Intelligence company that empowers brands and retailers to reach people by targeting pivotal moments in the consumer journey with personalized advertising. This episode is sponsored by Aki Technologies. Follow Aliya Ali on LinkedIn at: https://www.linkedin.com/in/aliya-ali-3aa01244/ ...
Guest: Risa Crandall
229
Sept. 17, 2022

Scaling Brand Content Creation with It's Rapid's Dave Feinleib

The CPG Guys,, PVSB and Sri are joined in this episode by Dave Feinleib, Founder & CEO of It's Rapid, a platform that helps its clients scale content creation, while adhering to brand style guidelines that they have established. A special appearance by Bryan Gildenberg, host of The Gildenberg Omnicomment, is made in this episode.