The place to talk retail media and consumer insights!
The CPG Guys

Episodes

536
Oct. 25, 2025

Enterprise Business Services with Walmart's Dave Glick

The CPG Guys are joined in this episode by Dave Glick, SVP of Enterprise Business Services at Walmart. Follow Dave on LinkedIn at: https://www.linkedin.com/in/davidglick1/ Follow Walmart on LinkedIn at: https://www.linkedin.com/company/walmart/ Follow Walmart online at: https://corporate.walmart.com/ Here's what we asked Dave: What is your role at Walmart? As an early adopter of technology, how is business services being driven forward by AI? What is agentic AI to you and how Walmar...
535
Oct. 22, 2025

Retail Experience Network with Sam's Club's Harvey Ma

The CPG Guys are joined in this episode by Harvey Ma, VP/GM of Sam's Club MAP, the club format's retail media division. Follow Harvey on LinkedIn at: https://www.linkedin.com/in/harveyma8/ Follow Sam's Club MAP on LinkedIn at: https://www.linkedin.com/company/sams-club-map/ Follow Sam's Club MAP online at: https://map.samsclub.com/ Here's what we asked Harvey: Based on the vision you shared, how are you seeking for MAP to evolve under your leadership?I mentioned that, earlier this year,...
534
Oct. 18, 2025

LIVE from Groceryshop '25 with tcc's Rick Swinkels

The CPG Guys are joined in this episode by Rick Swinkels, CEO of TCC, which creates high participation, high engagement loyalty campaigns and platforms that influence, recognise and reward shopper behaviour in-store and online. Daniel Torres Dwyer of The FMCG Guys co-hosts the episode. This episode is sponsored by TCC Global. Follow Rick on LinkedIn at: https://www.linkedin.com/in/rickswinkels Follow TCC Global on LinkedIn at: https://www.linkedin.com/company/tcc_2/ Follow TCC online at: ...
532
Oct. 11, 2025

Omnichannel Merchandising in the Digital Age with CVS Health's Zach Dennett

The CPG Guys are joined in this episode by Zach Dennett, VP Merchandising for Consumer Health and Wellness, and Supplemental Benefits at CVS Pharmacy, the Front-Of-Store Retail Business Unit of CVS Health. Follow Zach on LinkedIn at: https://www.linkedin.com/in/zacharydennett/ Follow CVS Health online at: http://cvshealth.com Follow CVS Health on LinkedIn at: https://www.linkedin.com/company/cvshealth/ Zach answers these questions: Since stepping into your current role in March 2024, w...
531
Oct. 8, 2025

Global Ads Partnerships with Snap Inc.'s Fintan Gillespie

The CPG Guys are joined in this episode by Fintan Gillespie, Global Director - Ad Partnerships Group at Snap Inc., a technology company that contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. Follow Fintan on LinkedIn at: https://www.linkedin.com/in/fintangillespie/ Follow Snap for Business online at: http://forbusiness.snapchat.com/cpgguys Follow Snap Business Blog at: https://forbusiness.snapchat.com/bl...
530
Oct. 4, 2025

Winning In Grocery & New Verticals with Fuad Hannon from Doordash

The CPGGUYS are joined in this episode by Fuad Hannon, VP of New Business Verticals at Doordash. In this role, he leads a team responsible for building new operating capabilities and delivery channels at DoorDash to expand our local commerce platform to new growth areas. Prior to his current role, Fuad was Head of New Business Verticals at DoorDash, previously a General Manager, and was part of the founding team for DoorDash Drive, the company’s white-label fulfillment platform. Prior to DoorDas...
529
Oct. 1, 2025

Scaling a Startup Brand from Being at General Mills with Sarah Leinberger

The CPGGUYS are joined in this episode by Sarah Leinberger. Sarah is an ex-colleague of Sri from General Mills. She recently switched to leading marketing and brand management at a startup Yoobi. She is active on the brand speaking circuit from Cannes Lions to Adweek and more. This episode is a recap of how she made the jump, what it takes in a very small environment and how she is laying the path for brand share gains. Follow Kim Cox on LinkedIn at: https://www.linkedin.com/in/sarahzehrerlei...
538
Sept. 27, 2025

Full View Omnichannel Measurement with NielsenIQ's Kim Cox

The CPG Guys are joined in this episode by Kim Cox, Managing Director for North America eCommerce & Global Snapshots at NielsenIQ, the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. Follow Kim Cox on LinkedIn at: https://www.linkedin.com/in/kim-cox-nielsen/ Follow NIQ on LinkedIn at: https://www.linkedin.com/company/nielseniq/ Follow NIQ online at: https://nielseniq.com Here's what we ...
527
Sept. 24, 2025

Retail Media & CTV with Roku's Jordan Rost & Merkle's Jeff Bustos

The CPG Guys are joined in this episode by Jordan Rost, head of Ad Marketing for Roku & Jeff Bustos, SVP retail media analytics at Merkle. Jeff is a repeat guest on the CPG Guys and we have had great conversations on the role of retail media in our industry. This episode is focused on retail media including new capabilities, our guests' partnerships and the overall state of retail media research and learnings. Follow Jordan Rost on LinkedIn at: https://www.linkedin.com/in/jordanrost/ Follow R...
526
Sept. 20, 2025

Building Iconic Brands in the Age of Influencers with Georgia-Pacific's Laura Knebusch

The CPG Guys are joined in this episode by Laura Knebusch, SVP CPG Marketing & CX at Geaorgia-Pacific, the world’s leading manufacturers and marketers of bath tissue, paper towels and napkins, tableware, paper-based packaging, cellulose, specialty fibers and building products. Follow Laura on LinkedIn at: https://www.linkedin.com/in/laura-knebusch-8887033/ Follow Georgia-Pacific on LinkedIn at: https://www.linkedin.com/company/georgia-pacific-llc/ Follow Georgia-Pacific online at: https://www...
525
Sept. 17, 2025

Full Funnel Retail Media in Canada with Walmart Connect's Lesley Conway

The CPG Guys are joined in this episode by Lesley Conway, VP & Head of Walmart Connect Canada, the Retail Media arm of Walmart's Canadian retail division. Follow Lesley on LinkedIn at: https://www.linkedin.com/in/lesleyconway/ Follow Walmart Connect Canada on LinkedIn at: https://www.linkedin.com/company/walmartconnectcanada/ Follow Walmart Connect Canada online at: https://www.walmartconnect.ca/ Here's what we asked Lesley: Please provide us with an overview of Walmart Connect in terms o...
524
Sept. 13, 2025

Better Cooked Food On-The-Go with Red's All Natural's Ben Johnson

The CPG Guys are joined in this episode by Ben Johnson, SVP of Marketing at Red’s All Natural. Red’s is on a mission to cook food better for people with big things to do. They know they are a good small part of consumers’ great big lives, and they take that seriously. Follow Ben Johnson on LinkedIn at: https://www.linkedin.com/in/benjamin-w-johnson-/ Follow Red’s on LinkedIn at: https://www.linkedin.com/company/red's-all-natural-llc/ Follow Red’s online at: https://www.redsallnatural.com/ Her...
523
Sept. 10, 2025

H1 ‘25 Earning Insights with RBC Capital Markets’ Nik Modi

The CPG Guys are joined in this episode by returning guest Nik Modi, Co-Head of Global Consumer & Retail Research at RBC Capital Markets. We actually cover 12 publicly traded company stocks and get Nik's opinion on what's working / not. Follow Nik Modi on LinkedIn at: https://www.linkedin.com/in/nik-modi-675926/ Follow RBC Capital Markets on LinkedIn at: https://www.linkedin.com/company/rbc-capital-markets/ Follow RBC Capital online at: https://www.rbccm.com/en/ Here's who we cover : General ...
520
Sept. 3, 2025

Commerce Acceleration with Flywheel’s Claudia Johnson

The CPG Guys are joined in this episode by Claudia Johnson, Technical Advisor to the CEO of Flywheel Commerce Network, the commerce acceleration division of Omnicom. Follow Claudia on LinkedIn at: https://www.linkedin.com/in/claudia-johnson-b133436/ Follow Flywheel on LinkedIn at: https://www.linkedin.com/in/claudia-johnson-b133436/ Follow Flywheel Next online at: https://www.flywheeldigital.com/ Claudia answers the following questions : How has your role at Flywheel evolved, especially s...
519
Aug. 30, 2025

CPG Brand Strategy & Growth with NielsenIQ's Ron Bielski

The CPGGUYS are joined in this episode by Ron Bielski, Managing partner, Global FMCG lead of NielsenIQ Next which is the strategy, growth and transformation consulting division of NIQ. This episode is an industry focused one that will span the spectrum of macro and microeconomics and what CPG brands can really do about it as they look for volume growth. This episode is sponsored by NielsenIQ Follow Ron on LinkedIn at:https://www.linkedin.com/in/ronbielski/ Follow NielsenIQ on LinkedIn at: ...
518
Aug. 27, 2025

Incremental Growth for CPG Brands with DoorDash Ads' Toby Espinosa

The CPG Guys are joined in this episode by Toby Espinosa, Vice President of Ads at DoorDash, one of the world's leading local commerce platforms that helps businesses of all kinds grow and innovate, connects consumers to the best of their neighborhoods, and gives people fast, flexible ways to earn. Since its founding in 2013, DoorDash has expanded to over 30 countries, using technology and logistics to shape the future of commerce. Through its Marketplace and its Commerce Platform, DoorDash is d...
517
Aug. 23, 2025

Enabling Immersive Brand Experiences with Instacart's Ali Miller & Tim Castelli

The CPG Guys are joined in this episode by Ali Miller, General Manager of Advertising & Tim Castelli, VP of Ad Sales at Instacart, the leading grocery technology company in North America, works with grocers and retailers to transform how people shop. The company partners with more than 1,500 national, regional, and local retail banners to facilitate online shopping, delivery and pickup services from more than 85,000 stores across North America on the Instacart Marketplace. Follow Ali on Linke...
516
Aug. 20, 2025

Paranoia Breeds Innovation with Mercado Libre's Sean Summers

The CPG Guys are joined in this episode by Sean Summers, EVP Mercado Ads & CMO at Mercado Libre. Founded in 1999 and headquartered in Buenos Aires, Argentina, Mercado Libre is Latin America’s leading e-commerce technology company. Through its primary platforms, MercadoLibre.com and MercadoPago.com, it provides solutions to individuals and companies buying, selling, advertising, and paying for goods online. Follow Sean on LinkedIn at: https://www.linkedin.com/in/sean-summers-870363/ Follow Mer...
515
Aug. 16, 2025

DIY Retail Media with Ace Hardware's Molly Hjelm

The CPG Guys are joined in this episode by Molly Hjelm, Corporate VP of Red Vest Media, the retail media division of Ace Hardware, the largest retailer-owned hardware cooperative in the world with over 5,900 locally-owned and operated hardware stores in 71 countries. Follow Molly on LinkedIn at: https://www.linkedin.com/in/mollyhjelm/ Follow Ace Hardware on LinkedIn at: http://acehardware.com Follow RedVest Media online at: http://redvestmedia.com Molly answers these questions: Ace has a ...
514
Aug. 13, 2025

Live from Cannes Lions with Barilla Group’s Mariama Kamanda & Kroger/84.51’s Jenny Holleran

The CPG Guys are joined in this episode by Jenny Holleran, VP Media Insights & Incentives at Kroger Precision Marketing / 84.51 and Mariama Kamanda, Associate Director Data & Analytics at Barilla Group. This episode was recorded at the 2025 Cannes Lions International Festival of Creativity. Follow Jenny Holleran on LinkedIn at: Follow Kroger Precision Marketing online at: http://krogerprecisionmarketing.com Follow Mariama Kamanda on LinkedIn at: https://www.linkedin.com/in/mariama-k-933...
513
Aug. 9, 2025

Affordable & Accessible Groceries with Dollar General’s Heather Land

The CPG Guys are joined in this episode by Heather Land, Senior Director of Grocery Merchandising at Dollar General which strives to make shopping hassle-free and affordable with more than 20,000 convenient, easy-to-shop stores in 48 states. Follow Heather on LinkedIn at: https://www.linkedin.com/in/heather-land-97382817/ Follow Dollar General on LinkedIn at: https://www.linkedin.com/company/dollar-general/ Follow Dollar General online at: https://www.dollargeneral.com/ Heather answers these ...
Guest: Heather Land
Aug. 2, 2025

Brand Advertising Through Measurable Social Media with Snap Inc.’s Alanna Handelman

The CPG Guys are joined in this episode by Alanna Handelman, Head of U.S. Commerce & Canada Mid-Market Sales at Snap Inc., a technology company that contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. Follow Alanna on LinkedIn at: https://www.linkedin.com/in/alannahandelman/ Follow Snap for Business online at: http://forbusiness.snapchat.com/cpgguys Follow Snap Business Blog at: https://forbusiness.snapcha...
510
July 30, 2025

The CPGGUYS Summer '25 Industry Rank Punditry

The CPG Guys Sri Rajagopalan & Peter VS Bond muse current industry topics. Find Sri Rajagopalan on Linkedin here : https://www.linkedin.com/in/sri-rajagopalan-09a0062/ Find Peter VS Bond on Linkedin here : https://www.linkedin.com/in/pvsbond/ Find the CPGGUYS on Linkedin here : https://www.linkedin.com/company/cpgpodcast/ The CPG Guys cover these topic: Trader Joes post by Peter BondAI in action on LinkedInRetail media pie for everyone smaller other than AMZ and WMT Doing store walks...
509
July 26, 2025

LIVE from Cannes Lions with Perdue's Jody Hallman & Colle McVoy's Kate Frank

This episode was shot LIVE at the Cannes Lions festival of creativity at Cannes, France. **A reminder - LIVE episodes are taken from conference floors, there may be background noise or interference** The CPGGUYS are joined by @Jody Hallman, VP of integrated marketing at Perdue farms & SVP of account management at Colle McVoy - Kate Frank. This episode is another masterclass given by a brand marketer and a partner agency. Find Jody Hallman on Linkedin :https://www.linkedin.com/in/jodyhal...