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The CPG Guys

Episodes

548
Dec. 10, 2025

Live from unBoxed 2025 with Amazon’s Wayne Purboo

The CPG Guys are joined in this episode by Wayne Purboo, VP of Video Advertising at Amazon Ads. This episode was recorded at Amazon unBoxed 2025 in Nashville TN Follow Wayne on LinkedIn at: http://linkedin.com/in/purboo Follow Amazon Ads on LinkedIn at: https://www.linkedin.com/showcase/amazonadvertising/ Follow Amazon Ads online at: https://advertising.amazon.com/ Wayne answers these questions: Wayne, you’ve been in media, tech and now advertising at Amazon. Can you walk us through your jour...
14
Dec. 9, 2025

Commerce Riff with Sri & PVSB - December 9, 2025

Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. This week’s topics: Amazon tests ultra fast delivery The Kroger Co. reported strong sales for its third quarter Walgreens Expands Retail Media with AI-Powered Order Confirmation Ads Dollar General and Dollar Tree both reported November quarter results CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com SheCOMMERCE Website: https://shecommercepodcast.com/ Rhea ...
Dec. 6, 2025

2025 Review and 2026 Predictions with NielsenIQ's Sherry Frey, Anna Mayo, Chris Costagli & Andrea Binder

The CPG Guys are joined in this episode by Nielsen IQ's Sherry Frey - VP Total Wellness, Anna Mayo - VP Beauty Vertical, Chris Costagli - VP Food & Beverage Vertical & Andrea Bider - VP Pet Care Vertical. Follow Sherry Frey on LinkedIn at: https://www.linkedin.com/in/sherry-frey/ Follow Anna Mayo on LinkedIn at: https://www.linkedin.com/in/anna-mayo/ Follow Chris Costagli on LinkedIn at: https://www.linkedin.com/in/chriscostagli/ Follow Andrea Binder on LinkedIn at: https://www.lin...
546
Dec. 3, 2025

Live from Amazon Accelerate with Amazon’s Wain Yu

The CPG Guys are joined in this episode by Wain Yu, GM/Director of Buy With Prime & Multi-Channel Fulfillment at Amazon. Follow Wain on LinkedIn at: https://www.linkedin.com/in/wainwrightyu/ Follow Amazon on LinkedIn at: https://www.linkedin.com/company/amazon/ Follow Buy with Prime online at: https://buywithprime.amazon.com/ Wain answered these questions: There are several new partners whose orders now that sellers have a choice for pick, pack and ship with Amazon. Tell our audience who ...
13
Dec. 2, 2025

Commerce Riff with Sri & PVSB - December 2, 2025

Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. This week’s topics: Omincom closes IPG acquisition DOJ Google case reaches end of remedies phase Katseye "Better in Denim" campaign elevates Gap Inc. sales Best Buy raises full year estimates on resilient cnumer buying CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com SheCOMMERCE Website: https://shecommercepodcast.com/ Rhea Raj’s Website: http://rhearaj.com...
545
Nov. 29, 2025

Discovery Commerce with TikTok’s Mike Westgate

The CPG Guys are joined in this episode by Mike Westgate, Vertical Director of Enterprise Food, Beverage & Alcohol Advertising at TikTok Follow Mike on LinkedIn at: https://www.linkedin.com/in/mikewestgate/ Follow TikTok on LinkedIn at: https://www.linkedin.com/company/tiktokbusiness/ Follow TikTok online at: https://ads.tiktok.com/business/en-US Mike answers these questions: 1. Mike, you’ve talked about TikTok leading a new era of “discovery commerce.” Can you unpack what that means, and ...
544
Nov. 26, 2025

Mobile Commerce Media with Uber Advertising’s Kristi Argyilan

The CPG Guys are joined in this episode by Kristi Argyilan, Global Head of Advertising at Uber. Follow Kristi on LinkedIn at: https://www.linkedin.com/in/kristiargyilan/ Follow Uber on LinkedIn at: https://www.linkedin.com/company/uber-advertising/ Follow Uber online at: https://www.uber.com/us/en/advertising/ Kristi answers these questions: Can you walk us through your role at UBER Ads and how the organization fits within the broader UBER ecosystem?What unique value does UBER bring to the re...
12
Nov. 25, 2025

Commerce Riff with Sri & PVSB - November 25, 2025

Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. This week’s topics: Walmart’s latest earnings 2026 Food & Beverage Predictions Kroger Retooling eCommerce Target partners with Open AI CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com SheCOMMERCE Website: https://shecommercepodcast.com/ Rhea Raj’s Website: http://rhearaj.com Lara Raj in Katseye: https://www.katseye.world/ DISCLAIMER: The content in this pod...
543
Nov. 21, 2025

Analyzing Omnichannel Success with Kellanova's Mike McCune & Maggie Gilliam Hoy

The CPG Guys are joined in this episode by Kellanova's Mike McCune, Sr. Dir Sr. Director of Integrated Commercial Analytics & Maggie Gilliam Hoy, Sr. Director , and Omni COE lead. Today’s episode is all about data, analytics, the changing shopper behavior to lean omnichannel and the story of how one snack manufacturer has leaned into reporting and insights in a meaningful way. Follow Mike on LinkedIn at: https://www.linkedin.com/in/michaelthomasmccune/ Follow Maggie on LinkedIn at: ...
543
Nov. 19, 2025

Daily Gut Health Done Better with Supergut’s Tracey Halama

The CPG Guys are joined in this episode by Tracey Halama, CEO of Supergut which produces clinically-validated solutions that transform your life through your gut microbiome. Follow Tracey on LinkedIn at: https://www.linkedin.com/in/traceyhalama/ Follow Supergut on LinkedIn at: https://www.linkedin.com/company/ur-labs/ Follow Supergut online at: https://supergut.com/ Tracey answers these questions: What inspired you to join Supergut and lead its next phase of growth, given your background ...
11
Nov. 18, 2025

Commerce Riff with Sri & PVSB - November 18, 2025

Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com SheCOMMERCE Website: https://shecommercepodcast.com/ Rhea Raj’s Website: http://rhearaj.com Lara Raj in Katseye: https://www.katseye.world/ DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this epis...
542
Nov. 15, 2025

Inspiring Brand Growth with Walmart Data Ventures’ Mark Hardy

The CPG Guys are joined in this episode by Mark Hardy, SVP of Walmart Data Ventures which unlocks the full value of Walmart’s first-party data, delivering actionable, customer-centric insights through Scintilla, our integrated insights ecosystem. Scintilla is now available in the U.S., Mexico, and Canada, offering Merchants and brands a comprehensive solution to make informed business decisions in today’s dynamic retail environment. Mark and PVSB unpack all of the happenings at WDV’s Inspire ...
Guest: Mark Hardy
541
Nov. 12, 2025

Amazon unBoxed 2025 Recap with Skai’s Jeff Cohen

The CPG Guys are joined in this episode by Jeff Cohen, Chief Business Development Officer at Skai. Sri, PVSB and Jeff recap the major announcements at Amazon Unboxed 2025. CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com SheCOMMERCE Website: https://shecommercepodcast.com/ Rhea Raj’s Website: http://rhearaj.com Lara Raj in Katseye: https://www.katseye.world/ DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By liste...
10
Nov. 11, 2025

Commerce Riff with Sri & PVSB - November 11, 2025

Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. This week, Sri recaps his visit to Amazon Accelerate. CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com SheCOMMERCE Website: https://shecommercepodcast.com/ Rhea Raj’s Website: http://rhearaj.com Lara Raj in Katseye: https://www.katseye.world/ DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you...
540
Nov. 8, 2025

A Culture of Innovation with PepsiCo's Mike Del Pozzo

The CPG Guys are joined in this episode by Mike Del Pozzo, President of North America Commercial & Customer at PepsiCo, food & beverage manufacturer of iconic brands like Pepsi, Frito Lay, Mtn Dew, Gatorade, Quaker Oats & Doritos. Find Mike on Linkedin at: https://www.linkedin.com/in/michael-del-pozzo/ Find PepsiCo on Linkedin at: https://www.linkedin.com/company/pepsico/ Find PepsiCo online at: https://www.pepsico.com/ Here's what we asked Mike: PepsiCo recently announced *Pepsi Prebioti...
539
Nov. 5, 2025

Scaled National Growth with Dollar General Media Network's GM Austin Leonard

The CPG Guys are joined in this episode by Austin Leonard, VP/GM of the Dollar General Media network. His background in advertising and audience building is tailor made for the scale of the retailer and the reach it has nationally. Find Austin on Linkedin at: https://www.linkedin.com/in/austinleonard/ Find Dollar General Media Network on LinkedIn at: https://www.linkedin.com/company/dg-media-network/ Find DGMN online at: https://www.dgmedianetwork.com/ Here's what we asked Austin : Why d...
9
Nov. 4, 2025

Commerce Riff with Sri & PVSB - November 4, 2025

Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. This week, Sri recaps his visit to Amazon Accelerate. CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com Rhea Raj’s Website: http://rhearaj.com Lara Raj in Katseye: https://www.katseye.world/ DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this epi...
538
Nov. 1, 2025

Collective Growth with Albertsons Media Collective’s Brian Monahan

The CPG Guys are joined in this episode by Brian Monaghan, SVP/Head of Albertsons Media Collective, the retail media division of the Albertsons Companies. Find Brian on Linkedin at: https://www.linkedin.com/in/brmonahan/ Find AMC on Linkedin at: https://www.linkedin.com/company/albertsons-media-collective/ Find AMC online at: https://albertsonsmediacollective.com/ Here's what we asked Brian: What led you to join Albertsons Media Collective, and how do your past experiences (at Dentsu, Pint...
537
Oct. 30, 2025

Halloween Happiness with Mars Wrigley's Tim LeBel

The CPG Guys are joined in this special Halloween episode by Tim LeBel, Chief Halloween Officer and President of US Sales at Mars Wrigley, Follow Tim on LinkedIn at: https://www.linkedin.com/in/tim-lebel/ Follow Mars Wrigley on LinkedIn at: https://www.linkedin.com/company/mars/ Follow Mars Wrigley online at: https://www.mars.com/ Here's what we asked Tim: Tim, what does ‘Chief halloween officer’ mean to you? How does Mars Wrigley think about the role of Halloween in the annual plan? W...
8
Oct. 28, 2025

Commerce Riff with Sri & PVSB - October 28, 2025

Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. This week, Sri recaps his visit to Amazon Accelerate. CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com Rhea Raj’s Website: http://rhearaj.com Lara Raj in Katseye: https://www.katseye.world/ DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this epi...
536
Oct. 25, 2025

Enterprise Business Services with Walmart's Dave Glick

The CPG Guys are joined in this episode by Dave Glick, SVP of Enterprise Business Services at Walmart. Follow Dave on LinkedIn at: https://www.linkedin.com/in/davidglick1/ Follow Walmart on LinkedIn at: https://www.linkedin.com/company/walmart/ Follow Walmart online at: https://corporate.walmart.com/ Here's what we asked Dave: What is your role at Walmart? As an early adopter of technology, how is business services being driven forward by AI? What is agentic AI to you and how Walmar...
535
Oct. 22, 2025

Retail Experience Network with Sam's Club's Harvey Ma

The CPG Guys are joined in this episode by Harvey Ma, VP/GM of Sam's Club MAP, the club format's retail media division. Follow Harvey on LinkedIn at: https://www.linkedin.com/in/harveyma8/ Follow Sam's Club MAP on LinkedIn at: https://www.linkedin.com/company/sams-club-map/ Follow Sam's Club MAP online at: https://map.samsclub.com/ Here's what we asked Harvey: Based on the vision you shared, how are you seeking for MAP to evolve under your leadership?I mentioned that, earlier this year,...
7
Oct. 21, 2025

Commerce Riff with Sri & PVSB - October 21, 2025

Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com Rhea Raj’s Website: http://rhearaj.com Lara Raj in Katseye: https://www.katseye.world/ DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC o...
534
Oct. 18, 2025

LIVE from Groceryshop '25 with tcc's Rick Swinkels

The CPG Guys are joined in this episode by Rick Swinkels, CEO of TCC, which creates high participation, high engagement loyalty campaigns and platforms that influence, recognise and reward shopper behaviour in-store and online. Daniel Torres Dwyer of The FMCG Guys co-hosts the episode. This episode is sponsored by TCC Global. Follow Rick on LinkedIn at: https://www.linkedin.com/in/rickswinkels Follow TCC Global on LinkedIn at: https://www.linkedin.com/company/tcc_2/ Follow TCC online at: ...