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Omnichannel Episodes

284
May 13, 2023

Shoptalk Europe 2023 Recap with Bryan & PVSB

In this episode, CPG Guys hosts Bryan & PVSB recap their impressions from attending Shoptalk Europe 2023 in Barcelona Spain. Topics the CPG Guys cover: 1) Generative AI & Chat GPT 2) Metaverse 3) Retail Media beyond Amazon 4) What happened to China as a focus market? 5) Shoptalk Meetups 6) Brands appeared in force 7) In-store Retail Media 8) Amazon's pan-European data lake 9) Sustainability 10) Supply Chain & 3P CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com CPG Sc...
283
May 9, 2023

Accelerating Growth for Ambitious Brands with Gain Theory's Anibal Dams

The CPG Guys are joined in this episdoe by Anibal Dams, Global CPG Lead at Gain Theory, experts in data, advanced analytics, technology and consulting who fuse hindsight, insight, and foresight to deliver business growth. Gain Theory is a division of WPP. This episode is sponsored by Gain Theory. Follow Anibal Dams on LinkedIn at: https://www.linkedin.com/in/anibaldams/ Follow Gain Theory on LinkedIn at: https://www.linkedin.com/company/gaintheory/ Follow Gain Theory online at: https://www.gai...
281
May 4, 2023

Cocktail Renaissance with Q Mixers' Bob Arnold

The CPG Guys are joined by Bob Arnold, CEO of Q Mixers, which makes the world’s best carbonated mixers that are proudly served by discerning bars and restaurants across America, as well as sold in grocery and liquor stores nationwide. Follow Bob Arnold on LinkedIn at: https://www.linkedin.com/in/bob-arnold-972a253/ Follow Q Mixers on LinkedIn at: https://www.linkedin.com/company/q-mixers/ Follow Q Mixers online at: https://qmixers.com/ Bob answers the following questions: 1) Bob, your career ...
280
April 29, 2023

Fulfillment Services with Walmart Marketplace's Jaré Buckley-Cox

The CPG Guys are joined in this episode by Jaré Buckley-Cox, Vice President of Fulfillment Services at Walmart Marketplace, a curated community of respected, professional sellers who offer only top-quality, authentic products and best-in-class customer service. Sellers have control over their business, including inventory, retail pricing, fulfillment, and customer care. Follow Jaré on LinkedIn at: https://www.linkedin.com/in/jare-buckley-cox-bb30657/ Follow Walmart Marketplace on LinkedIn at: h...
279
April 26, 2023

Building Collaborative Brand Media Plans with Albertsons Media Collective's Harvey Ma

The CPG Guys, PVSB and Sri are joined in this episode by Harvey Ma. Vice President at Albertsons Media Collective, the retail media arm for Albertsons Companies. Follow Harvey Ma on LinkedIn at: https://www.linkedin.com/in/harveyma8/ Follow Albertsons Media Collective on LinkedIn at: https://www.linkedin.com/company/albertsons-media-collective/ Follow Albertsons Media Collective online at: http://albertsonsmediacollective.com Part I with Evan Hovorka - http://cpgguys.com/amc-pacvue/ Part II wi...
Guest: Harvey Ma
276
April 12, 2023

The Rise of In-store Retail Media with Insider Intelligence's Andrew Lipsman

The CPG Guys are joined by Andrew Lipsman, Principal Analyst for Retail & eCommerce at Inside Intelligence, the leading research, data and insights provider that helps companies maximize revenue, optimize spend, and anticipate digital disruption today and in the years ahead. Follow Andrew Lipsman on LinkedIn at: https://www.linkedin.com/in/andrew-lipsman-10b2162/ Follow Insider Intelligence on LinkedIn at: https://www.linkedin.com/company/insider-intelligence/ Follow Insider Intelligence onli...
262
Feb. 12, 2023

LA Confidential with The CPG Guys

Sri interviews Bryan & PVSB about current events in the CPG / Retail Industry. This was recorded together while they were all in LA attending the 2023 NAACP Image Awards Nominee Luncheon. Sri asked these questions: 1) Data: Everyone is chasing it...1P,3P and every other kind of data, myth or truth? 2) What is a clean room and why is it important for data? Should brands & retailers be chasing this? 3) What does ownership of data really mean? 4) What is the role of syndicated data n today's omni...
261
Feb. 8, 2023

Transformational Omnichannel Beauty Retail with Ulta's Kristin Wolf

The CPG Guys speak with Kristin Wolf, SVP Enterprise Strategy & Transformation at Ulta Beauty, the largest U.S. beauty retailer and the premier beauty destination for cosmetics, fragrance, skin care products, hair care products and salon services. Follow Kristin Wolf on LinkedIn at: https://www.linkedin.com/in/kristinwolf-ub/ Follow Ulta Beauty on LinkedIn at: https://www.linkedin.com/company/ulta/ Follow Ulta Beauty online at: https://www.ulta.com/company/about-us Kristin answers these questi...
260
Feb. 4, 2023

Consumer Loyalty & Engagement with Kearney’s Katherine Black

The CPG Guys speak with Katherine Black, Senior Partner at Kearney, a global consulting partnership with presence in 40 countries. Follow Katherine Black on LinkedIn at: https://www.linkedin.com/in/katherine-p-black/ Follow Kearney on LinkedIn at: https://www.linkedin.com/company/kearney/ Follow Kearney online at: https://www.kearney.com/about/our-people/kearney-originals/article/-/insights/katherine-black Katherine answers these questions: 1) Let’s start with your professional background. I ...
258
Jan. 25, 2023

AD Retail Media with Peapod Digital Labs’ Bobby Watts

The CPG Guys speak with Bobby Watts, Vice President of AD Retail Media at Peapod Digital Labs, a division of Ahold Delhaize, one of the world’s largest grocery retailers. Follow Bobby Watts on LinkedIn at: https://www.linkedin.com/in/bobby-watts-48571b74 Contact Bobb Watts at: bobby.watts@peapoddigitallabs.com Follow Peapod Digital Labs on LinkedIn at: https://www.linkedin.com/company/peapoddigitallabs/ Follow Peapod Digital Labs online at: http://peapoddigitallabs.com Bobby answers these ques...
257
Jan. 21, 2023

The Current State of Digital Transformation in Omnichannel Retail with Texas A & M's Prof. Venky Shankar

The CPG Guys speak with Venkatesh (Venky) Shankar, Professor of Marketing and Ford Chair in Marketing & E-Commerce and Director of Research at the Center for Retailing Studies, Mays Business School, Texas A&M University. His areas of specialization include Digital Business, Marketing Strategy, Innovation, New Product Management, Retailing, Services Marketing, Pricing, International Marketing, Branding, Mobile Marketing, and Artificial Intelligence. Follow Venky Shankar on LinkedIn at: https://w...
244
Nov. 23, 2022

Building Omnichannel Digital Prowess with Church & Dwight's Surabhi Pokhriyal

The CPG Guys, PVSB and Sri are joined in this episode by Surabhi Pokhriyal Chief Digitl Growth Officer of Church & Dwight, a world leader in household and personal care products. Their global brands include ARM &HAMMER®, Batiste™, OxiClean™, Trojan™, XTRA™, Nair™, First Response™, Spinbrush™, Orajel™, vitafusion™,Li’l Critters™, Water Pik®, FLAWLESS®, Zicam® and TheraBreath®. Follow Surabhi Pokhriyal on LinkedIn at: https://www.linkedin.com/in/surabhi-pokhriyal-44bb3b1/ Follow Church & Dwight o...
233
Oct. 8, 2022

Scaling a Consumer Engagement Platform with Fetch's Wes Schroll

The CPG Guys, PVSB and Sri are joined in this episode by Wes Schroll, co-founder & CEO of Fetch, America's leading mobile consumer engagement platform with over 18 million monthly active users. This episode was recorded at the 2022 Groceryshop conference in Las Vegas, NV Follow Wes Schroll on LinkedIn at: https://www.linkedin.com/in/wes-schroll-98164418/ Follow Fetch on LinkedIn at: https://www.linkedin.com/company/fetch-rewards Follow Fetch online at: http://partners.fetchrewards.com Wes a...
232
Oct. 5, 2022

Building Omnichannel Brands with Haleon's Rachel Marler

The CPG Guys, PVSB and Sri are joined in this episode by Rachel Marler, Chief Customer Officer of Haleon, the newly rebranded spinoff from GSK Consumer Healthcare. Haleon plc is a British multinational consumer healthcare company. It is the largest consumer healthcare business in the world, with brands including Sensodyne toothpaste, Panadol and Advil painkillers and Centrum vitamins. Follow Rachel Marler on LinkedIn at: https://www.linkedin.com/in/rachel-marler-rkm/ Follow Haleon LinkedIn at...
231
Sept. 28, 2022

The State of Private Label in CPG Retail with Cornell's Dan Hooker

The CPG Guys, PVSB and Sri are joined in this episode by Dan Hooker, Senior Lecturer at Cornell University's Johnson College of Business Follow Dan Hooker on LinkedIn at: https://www.linkedin.com/in/hookerdaniel/ Follow The Johnson College of Business on LinkedIn at: https://www.linkedin.com/school/cornelljohnsonmba/ Follow Cornell Executive Education at: https://www.linkedin.com/company/cornell-university-retail-programs/ Dan answers these questions: 1) Why do retailers market private la...
227
Sept. 7, 2022

Operating in a Disruptive Omnichannel Environment with Bayer's Chris Haimbach

The CPG Guys, PVSB and Sri are joined in this episode by Chris Haimbach, US Head of Sales, Commercial Strategy & Operations, Consumer Health Care at Bayer, a global enterprise with core competencies in the Life Science fields of health care and agriculture. Follow Chris Haimbach on LinkedIn at: https://www.linkedin.com/in/chris-haimbach-4bb7193/ Follow Bayer on LinkedIn at: https://www.linkedin.com/company/bayer/ Follow Bayer online at: https://www.bayer.com/en/us/bayer-united-states-of-ameri...
226
Sept. 3, 2022

End of Summer Rank Punditry with Bryan Gildenberg

Bryan Gildenberg, host of the Gildenberg Omnicomment LinkedIn Video Series, joins Sri & PVSB for a conversation on rank punditry.
225
Aug. 31, 2022

A Northern Perspective on Omnichannel Transformation with Mars Canada's Chantal Templeton

The CPG Guys, PVSB and Sri are joined in this episode by Chantal Templeton, GM of Mars Canada. With $40 billion in annual sales, Mars produces some of the world’s best-loved brands including DOVE®, EXTRA®, M&M’s®, MILKY WAY®, SNICKERS®, TWIX®, ORBIT®, PEDIGREE®, ROYAL CANIN®, SKITTLES®, WHISKAS®, COCOAVIA®, and 5™ Follow Chantal Templeton on LinkedIn at: https://www.linkedin.com/in/chantal-templeton-4a269012/ Follow Mars on LinkedIn at: https://www.linkedin.com/company/mars/ Follow Mars onlin...
220
Aug. 3, 2022

Leadership in an Omnichannel Matrix with Anheuser-Busch InBev's Carolyn Brown

The CPG Guys, PVSB and Sri are joined in this episode by Carolyn Brown, Head of Commerce Marketing at AB InBev, the world’s leading brewer including iconic brands like Budweiser, Corona and Stella Artois; multi-country brands Beck’s, Castle, Castle Light, Leffe and Hoegaarden; and local champions such as Aguila, Antarctica, Bud Light, Brahma, Cass, Chernigivske, Cristal, Harbin, Jupiler, Klinskoye, Michelob Ultra, Modelo Especial, Quilmes, Victoria, Sedrin, Sibirskaya Korona, and Skol. Follow...
218
July 20, 2022

Building An Authentic Feminine Care Brand with Lola's Monica Belsito

The CPG Guys, PVSB and Sri are joined in this episode by Monica Belsito, Chief Marketing Officer at Lola, the first lifelong brand for reproductive health. They’re dedicated to providing consumers with an ever-expanding portfolio of trusted products and candid information for you to make deliberate decisions about your reproductive health. From your first period to your last hot flash (and beyond!), we’ve got you covered. Founded and led by women, LOLA is on a mission to reshape the conversatio...
212
June 25, 2022

The ABCs of Retail Media with Mindshare's Jeff Malmad

In this episode, Sri speaks with Jeff Malmad, Head of Commerce at Mindshare, a media services company that accelerates Good Growth for its clients in the age of transformation. Good Growth is business growth that is enduring and sustainable whilst also helping to shape society and the world for the better. We accelerate it for our clients by using media as a multiplier to drive sales and maximize marketing investments. Mindshare, is part of WPP's GroupM division. Follow Jeff Malmad on LinkedIn ...
170
Jan. 25, 2022

CES & NRF Recap with Omnicom Commerce Group's Bryan Gildenberg

The CPG Guys, PVSB are joined in this episode by Bryan Gildenberg, SVP of Commerce at Omnicom Commerce Group. Bryan speaks with PVSB about key learnings from the 2022 CES and NRF Big Show events. Follow Bryan on LinkedIn at: http://linkedin.com/in/bryan-gildenberg-56a6b0 Follow OCG on LinkedIn at: https://www.linkedin.com/company/omnicom-commerce-group/ Follow OCG online at: https://www.omnicomcommercegroup.com/ Please provide the CPG Guys feedback at http://ratethispodcast.com/cpgguys CPG G...
168
Jan. 19, 2022

Sustainable eCommerce Capabilities with Coca-Cola's Joe Davis

The CPG Guys, Sri & PVSB, are joined in this episode by Joe Davis, VP North America eCommerce at The Coca-Cola Company, the world's most iconic brand and manufacturer of beverages loved by generations. Follow Joe Davis on LinkedIn at: https://www.linkedin.com/in/joe-davis-coca-cola/ Follow Coca-Cola on LinkedIn at: https://www.linkedin.com/company/the-coca-cola-company/ Follow Coca-Cola online at: https://www.coca-colacompany.com/ Joe answers these questions: 1) The pandemic has transformed...
165
Jan. 12, 2022

Building eCommerce Beer Brands with Pabst Brewing's Will Yen

The CPG Guys, Sri & PVSB, are joined in this episode by Will Yen, Director of National Accounts eCommerce at Pabst Brewing Company, a treasured protfolio of iconic American beer brands including Pabst Blue Ribbon, Jack Daniel's Country Cocktails, and others such as Lone Star, Rainier, Schlitz, Old Style, National Bohemian, Stag, Stroh's, and Old Milwaukee. Follow Will Yen on LinkedIn at: https://www.linkedin.com/in/will-yen/ Follow Pabst Brewing Company on LinkedIn at: https://www.linkedin.co...