March 26, 2025

Brand Commercial Growth with Sargento’s GM Erin Price

Brand Commercial Growth with Sargento’s GM Erin Price
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Brand Commercial Growth with Sargento’s GM Erin Price
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The CPGGUYS are joined in this episode by Sargento Foods General Manager, Erin Price. She is a General manager with significant experience in strategic planning, marketing, communications and brand management at leading CPG firms like General Mills, Johnson & Johnson & spectrum brands.

Apply to join the Cornell retail media program https://ecornell.cornell.edu/certificates/marketing/retail-media-strategy/

Follow Erin Price on Linkedin at : https://www.linkedin.com/in/erin-price-5199008/

Follow Sargento Foods on Linkedin at :https://www.linkedin.com/company/sargento/

Follow Sargento foods online at : https://www.sargento.com/

Erin answers the following questions : 

  1. Can you share insights into your journey from Marketing Manager to General Manager of Consumer Products at Sargento Foods?
  2. How has your leadership style evolved throughout your various roles at Sargento?
  3. What are the key strategic initiatives you’re focusing on in your current role?
  4. How do you envision the Sargento brand evolving under your leadership?
  5. Can you discuss any recent product innovations that have been particularly impactful?
  6. How does Sargento leverage consumer insights to drive product development?
  7. How does Sargento differentiate its products in a competitive market?
  8. What emerging market trends do you believe will influence the cheese industry in the coming years?

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Lara Raj in Katseye: https://www.katseye.world/

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