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The CPG Guys

UGC Episodes

User-Generated Content - Ratings & Reviews
Jan. 15, 2025

The Role of Private Label in Driving Brand Retail Media Investment wi…

The CPG Guys are joined in this episode by Jacquelyn Baker, CEO of Omnicom Commerce, a Flywheel Commerce company. Omnicom Commerce consists of Tracy Locke, Hagarth & TPN agencies. Specializing in designing compelling brand ex...

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Dec. 28, 2024

2024 Omnichannel Retail Recap with Flywheel's Emma Irwin

The CPG Guys are joined in this episode by Emma Irwin from Flywheel digital to recap all things omnichannel & retail in 2024. Emma is also host of the podcast 'Commerce collective'. Find Emma Irwin on Linkedin: https://www.li...

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July 10, 2024

Enabling Full Funnel Beauty Care Media with Sephora's Marco Steinsieck

The CPG Guys are joined in this episode by Marco Steinsieck, Head of Sephora Media Network, the retail media division of Sephora, a global omnichannel beauty care retailer. Follow Marco Steinsieck on LinkedIn at: https://www....

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July 3, 2024

Digital Shopping Experiences with Albertsons' Jill Pavlovich

The CPG Guys are joined in this episode by Jill Pavlovich, SVP of Digital Shopping Experiences at Albertsons Companies. Follow Jill Pavlovich on LinkedIn at: https://www.linkedin.com/in/jill-pavlovich/ Follow Albertsons Compa...

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Nov. 4, 2023

Omnichannel Digital Leadership with Ahold Delhaize's Tonya Herring

It’s women's month on the CPGGGUYS. Every year in November we feature only female executives, startup founders and leaders from CPG brands and retail on the podcast. This is episode one for the cpg guys women’s month 2023. We...

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Oct. 28, 2023

Generating Insights from Consumer Reviews Through AI Tools with Yogi’…

The CPGGUYS are joined in this episode by Gautam Kanumuru, founder & CEO of Yogi - who graduated UVA in Computer science and engineering. Then he worked for NASA as a Data and Policy Analysis Intern in the Commercial Spacefl...

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Sept. 16, 2023

Amazon Accelerate Recap with Allume Group's Andrea K. Leigh

PVSB and Fresh Four Co-Host Andrea K. Leigh, CEO of Allume Group, recap their impressions of the 2023 Amazon Accelerate Sellers Conference. Follow Andrea K. Leigh on LinkedIn at: https://www.linkedin.com/in/andreakleigh/ Foll...

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May 4, 2023

Cocktail Renaissance with Q Mixers' Bob Arnold

The CPG Guys are joined by Bob Arnold, CEO of Q Mixers, which makes the world’s best carbonated mixers that are proudly served by discerning bars and restaurants across America, as well as sold in grocery and liquor stores na...

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Feb. 8, 2023

Transformational Omnichannel Beauty Retail with Ulta's Kristin Wolf

The CPG Guys speak with Kristin Wolf, SVP Enterprise Strategy & Transformation at Ulta Beauty, the largest U.S. beauty retailer and the premier beauty destination for cosmetics, fragrance, skin care products, hair care produc...

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Oct. 8, 2022

Scaling a Consumer Engagement Platform with Fetch's Wes Schroll

The CPG Guys , PVSB and Sri are joined in this episode by Wes Schroll, co-founder & CEO of Fetch, America's leading mobile consumer engagement platform with over 18 million monthly active users. This episode was recorded at t...

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Aug. 3, 2022

Leadership in an Omnichannel Matrix with Anheuser-Busch InBev's Carol…

The CPG Guys , PVSB and Sri are joined in this episode by Carolyn Brown, Head of Commerce Marketing at AB InBev, the world’s leading brewer including iconic brands like Budweiser, Corona and Stella Artois; multi-country brand...

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July 30, 2022

More More More Content with The Retail Media Minute, The Gildenberg O…

This episode explores 3 new content additions to the CPG Guys community. Each Tuesday, Jeff Malmad, Global Head of Commerce at Mindshare (a global media agency network of 10,000 people united by our desire to drive good growt...

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April 30, 2022

Searchable Video Content with Vyrill's Ajay Bam & John Casey

The CPG Guys , Sri & PVSB , are joined in this episode by: Ajay Bam, CEO & Co-Founder at Vyrill John Casey, Director of Business Development at Vyrill This episode is sponsored by Vyrill, a fan video discovery, insights and ...

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April 13, 2022

From Launching Rockets to Launching CPG Products with Spectrum Brands…

The CPG Guys , PVSB and Sri are joined in this episode by Mir Zaman, VP of Commercial Operations at Spectrum Brands, a leading supplier of residential locksets, residential builders’ hardware, plumbing, shaving and grooming p...

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Jan. 5, 2022

DTC Digital Transformation with Colgate-Palmolive's Diana Haussling

The CPG Guys , Sri & PVSB , are joined in this episode by Diana Haussling, VP & General Manager of Digital Commerce at Colgate-Palmolive Company. Diana was recently named to the AdAge "40 Under 40" list of honorees. Follow D...

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Dec. 26, 2021

The OMNIES - Marketplace Awards for Excellence in Omnichannel Digital

Sri, PVSB, Melissa Burdick & Andrea Leigh, AKA the #Fresh 4, deliver the annual Omni Awards for Excellence in Omnichannel Digital This is episode 2 of 3 and awards go to Marketplaces for: Best in class Most improved Rising st...

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Dec. 25, 2021

The OMNIES - Brand Awards for Excellence in Omnichannel Digital

Sri, PVSB, Melissa Burdick & Andrea Leigh, AKA the #Fresh 4, deliver the annual Omni Awards for Excellence in Omnichannel Digital This is episode 1 of 3 and awards go to Brands for: Best in class omni Best Loyalty Best DTC Be...

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Dec. 15, 2021

Slinging Suds on the Internet with MolsonCoors’ Sara Goucher

The CPG Guys , Sri & PVSB , are joined in this episode by Sara Goucher, Director of eCommerce at the Molson Coors Beverage Company. For more than two centuries Molson Coors has been brewing beverages that unite people for all...

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Dec. 1, 2021

Succeeding in Omnichannel B2B/B2C with JBS Pilgrim's Riz Akbar

The CPG Guys , Sri & PVSB , are joined in this episode by Riz Akbar, Head of eCommerce for JBS Pilgrim's, a leading global provider of high-quality food products, including well-recognized brands and value-added premium produ...

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Nov. 3, 2021

Scaling DTC into Omnichannel with Chomps Meat Snacks' Pete Maldonado …

The CPG Guys , Sri & PVSB , are joined in this episode by Pete Maldonado the co-founder & CEO of Chomps & the Sr Director of eCommerce Stacey Hartnett. Chomps is a manufacturer of protein-packed meat snacks that deliver on ta...

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March 22, 2021

Neighborhood Discount Retailing with Big Lots! Erica Fortune

The CPG Guys , Sri & PVSB , are joined in this episode by Erica Fortune , SVP of eCommerce at Big Lots! , the neighborhood discount retailer with over 1,400 locations. Erica's team is responsible for e-Commerce, Mobile, Prod...

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Feb. 10, 2021

The Power of Reviews - Part 2 with Crossmark’s Stephen G. Koven

The CPG Guys Sri & PVSB are joined in this 2 part episode by digital experience maven Stephen G. Koven VP of Omnichannel & eCommerce at Crossmark . Most recently, Stephen was VP of Digital Experience at Hormel Foods and had p...

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Feb. 8, 2021

The Power of Reviews - Part 1 with Crossmark’s Stephen G. Koven

The CPG Guys Sri & PVSB are joined in this 2 part episode by digital experience maven Stephen G. Koven VP of Omnichannel & eCommerce at Crossmark . Most recently, Stephen was VP of Digital Experience at Hormel Foods and had p...

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Dec. 28, 2020

Beverage Boss with Calypso Lemonade's Bridget McCarthy Lasda

The CPG Guys Sri & PVSB welcome Bridget Lasda , Chief Customer Officer for King Juice/Calypso Lemonade for this episode. Bridget started her career at The Coca-Cola Company and then Heineken USA before joining King Juice. Que...

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